Augmented Reality in Retail:
Use Cases & Business Benefits

Try Before You Buy: Creating Interactive Retail Shopping Experiences with AR
Imagine waking up to a record sales conversion on your eCommerce portal! Your customers are 20% more engaged and satisfied with the shopping experience. Your business gains boosted customer trust, brand value, and improved ROI!
Yes, it’s possible with Augmented Reality!
Augmented Reality in Retail is revolutionizing shopping experiences expeditiously! With AR in retail, customers can interact, customize, and engage with products better, so that they make the right purchase decisions. Nike’s Virtual View is one top example of how WebAR in Retail boosts customer engagement and trust!
But of course, it’s only natural to be a little skeptical before investing in any new business technology. That is why we bring you a detailed guide on what is Augmented Reality, and how your Retail and eCommerce firms can smartly deploy and benefit from augmented reality services !

What is Augmented Reality?

Simply put, Augmented Reality (AR) superimposes digital content and information onto a user’s real-life scenario to enhance their virtual experience of the existing physical environment. The improved version of the physical world is attained by leveraging the capabilities of the computer-generated display, visuals, sound, text, and graphics which augments the user’s real-world experience.
AR will allow you to search things visually by simply pointing out mobile cameras toward objects in real-life surroundings. The Live View feature in Google Maps is a leading example of how AR allows users to visualize their destinations in the real world. Nintendo’s Pokémon Go App and the photo filters on Facebook and Snapchat are some of the popular examples of AR today.
However, AR is not just a gaming or navigational application. Several industries today, including consumer products and retail, are implementing AR to improve their operational and marketing abilities. Leading ecommerce brands, as well as in-store retailers, are highly investing in AR to build and deliver top-notch brand experiences.
By 2024, the number of mobile AR users will reach 1.73 billion.
billion
0

By 2024, the number of mobile AR users will reach 1.73 billion.

Why Is Augmented Reality Important In Retail and eCommerce?

Millennials are the core shoppers today, and they need services at their fingertips! Standing in long queues to grab that limited offer is off the trend! Now shoppers love to book it first online.
With Augmented Reality in Retail, online shopping experiences takes a new turn. Customers get to virtually try on items, customize and interact with the products better so that they make quick and smart purchase decisions. Getting complete satisfaction with online shopping increases brand trust immensely, giving retailers an immediate boost to expedite sales! The more reasons to implement AR in Retail!
0 %

40% of consumers say they would pay more for a product that they could customize in AR.

What are the Latest AR Trends in Retail?

Today’s customers value personalization and convenience over pricing and product. Augmented Reality allows brands to develop smart retail experiences that influence their customers’ buying decisions.
AR makes online selling easier and more comfortable by creating virtual simulations for users to interact with a product, just like how they try a fashion outfit in a physical store. Using AR, retail customers can virtually visit their favorite brand stores, try products, and make comparisons, without leaving the comfort of their homes.

Top AR Trends in Retail Today

AR will enable retailers to deliver impactful, well-timed, and relevant user experiences that increase customer value, both in physical stores as well as in ecommerce!

Enriching Customer Experiences With Smart Malls Of The Future!

Watch more on how your business can leverage AR for a unique and smart mall experience!

Why is AR a Powerful Retail Sales Channel?

By 2025, nearly 75% of the global population and almost all people who use social or communication apps will be frequent AR users. AR adoption will see growth in these four key areas:
But why use AR for retail?
Research shows the top reasons why customers return their products.
AR-integrated ecommerce websites and applications can run on any smartphone allowing customers to contextually experience every product at scale. Immersive product discovery experiences lead to better conversions as retailers can capture shoppers’ attention at the decision-making stage.
Brands that implement AR for Retail Sales will see:
AR offers shoppers innumerable options to interact with consumer products in a more personalized way. Customers aren’t anymore held back by a limited number of product images and videos. With AR, every single online session can be turned into a powerful sales channel.
Capture shoppers’ attention at the decision-making stage | Allow shoppers to personally interact with products |
Turn online browsings into powerful sales channels
0 %

32% of consumers use AR while shopping!

How Does AR Increase Sales in Retail?

AR use cases in retail are growing in leaps and bounds. Across the B2C, D2C, and B2B realms, AR will bridge the gap between online selling and the customer experience in the following ways.

Warehouse Space Optimization

AR can improve complex warehouse operations by streamlining warehousing management activities such as order allocation and picking, inventory control, material handling, and packaging. Using an interactive 3D warehouse layout, retailers can improve their warehouse planning.
  • Locate products and process orders faster.
  • Quickly extract necessary information (order number, trolley number, deposit bin information, passage numbers).
  • Expedite loading and unloading processes.
  • Achieve zero-delay deliveries through warehouse optimization.
  • Increases your sale orders and drives revenue.

Virtual Fitting Rooms

Virtual fitting rooms allow your customers to try on clothing items, jewelry, and other accessories even if they don’t visit your physical store. Even without touching an item, shoppers can see the size, style, and fit of apparel before they buy it. According to Shopify, an omnichannel shopping experience powered by AR nudges online shoppers to spend 10% more.
  • Superimpose the visuals of your items on live video feeds for your customers.
  • Create a virtual dressing room using Augmented Reality features.
  • AR-powered virtual mirrors can save valuable retail space in your brick-and-mortar stores.
  • Avoid the need to set up separate trial rooms.

Placement Previews

IKEA Place App’s AR feature allows customers to visualize how a new piece of furniture will fit their space. After selecting an item from IKEA’s catalog, the customer can point their mobile camera anywhere in their surroundings to see the furniture’s placement, adjust it from different angles, take photos, and share it with their friends for feedback.
  • The highly interactive preview experience keeps users motivated throughout the buying journey.
  • The seamless and fluid experience will encourage customers to return for more purchases.
  • This automatically boosts customer loyalty and brand recognition.
  • Guarantees conversion ten times more.

Route Optimization

Not just online and shopping experiences counts to customers. When products are delivered quickly and smartly, there are much more chances for a customer to build their trust in brands. With AR enabling effective navigation capabilities, routes can be optimized for seamless delivery channels.
  • Develop AR-powered apps that enable the delivery teams to plan their travel smarter.
  • Plan shortest route options, traffic updates, map views, and more.
  • Support your delivery partners with additional assistance just from their smartphone cameras, leading them to the right routes.
  • Ensure no package delivery goes missed or undelivered.

Interactive AR Packaging

AR-enabled interactive packaging offers consumers a highly engaging shopping experience that will boost ecommerce and in-store sales. Customers could scan a QR code on the retailer’s package to understand the latest offers and discounts, new product roll-outs, or read the brand’s story. Jack Daniel Distillery’s smart AR packaging allows users to take a closer look at their whiskey-making process and explore their growth story.
  • With AR, product packages aren’t throwaway junk anymore.
  • Encourage users to scan QR codes on food packaging to get exclusive recipes and cooking videos of top chefs.
  • Use interactive AR techniques to encourage shoppers to recycle packages and share their product experiences with others.

Interactive Business Cards

AR takes your plain business cards to the next level by allowing you to add 3D objects, interactions, animations, and powerful virtual components on top of your physical business cards. When you point your smartphone camera toward the card, you can see an interactive display of your business profile. AR allows you to incorporate numerous features into your V-card such as videos, audio, images, 3D objects, social links, animations, and URLs, besides your contact info and designation.
  • Stand out from your competitors and provide prospects with instant resources.
  • Increase curiosity and prompts your clients to access more information about your business.
  • Immersive and unique experiences in the real world improve your business’s credibility and doubles lead capturing.
  • Interactive business cards shorten the sales cycle and increase customer appointments and engagement.

Complete Product Information

AR allows superimposing additional product information that your customers may not get easily in physical or online stores. Processing product information is the most significant aspect that influences a customer’s buying decision. Customers want to know if the products they buy will fit their purpose. Top automotive brands such as Mercedes Benz and Hyundai use AR-powered digital car manuals to explain automotive features in a highly interactive way.
  • Digitally delivering the right information will simplify the product discovery process for the consumer, boosting sales.
  • Customers can avoid scrolling through large user manuals.
  • Pointing to a specific feature with mobile cameras will provide the necessary information required to impact the buyer’s decision.

The age of analyzing products via videos and images is gone! Customers now need more! With AR, realtors can bring their products closer to their customers, enabling them to interact with the items meanwhile establishing added brand value and customer trust!

- Venkatesh Alagarsamy, AR, VR, MR, Metaverse Expert, Fingent.

Real-World Cases Of Boosted Customer Experience with AR

AR Taking Cabin Manufacturing To New Heights: Use Case

Complex designs, large customer requests, and inaccurate floor plans often challenge and restrict the operational efficiencies of shed and cabin manufactures. Leading players of the industry are now trying to implement modern approaches at each stage of their process to streamline functions and improve performance. How can AR help in this?
With a customized software solution featuring 3D web configurators
  • Customers can build and design their own sheds using AR
  • Automate floor plans
  • Reduced human errors
  • Streamline planning of cabin constructions
  • Estimate pricing accurately

AR Powered apps for E-Commerce: Use Case

Over 20% of customers deny online shopping because of the fear of wrong purchase decisions.
How can Fingent help?
  • Interactive mobile apps enabling 3D preview of objects
  • Agnostic web solution for Ecommerce
  • No restrictions on a wide range of product displays
  • Improved customer engagement and interaction
  • Personalized shopping made possible from anywhere
0 %

61% of consumers say they prefer retailers with AR experiences.

Augmented Reality vs. Virtual Reality

Many people use Augmented Reality and Virtual Reality interchangeably thinking that both technological concepts are the same. Though both AR and VR help creates immersive and interactive experiences, both are different in their own niches.

Augmented Reality

  • Augments the real-world experience of the user
  • Creates virtual experience by overlaying digital content on top of what the user is already seeing
  • Detects markers such as barcodes or QR codes to deliver AR animations to specific user locations
  • Explored best with smartphones
  • AR SDKs empower mobile apps to detect and capture real-time user environments
  • Reflects true-to-life conditions and real-life scenarios

Virtual Reality

  • Creates a fully-immersive virtual environment
  • Total immersion is accomplished by shutting the user from the real-world
  • Virtual Reality Modeling Language or VRML experiences delivered via a client-side interface to simulate virtual environments
  • Explored best with a VR headset
  • VR SDKs allow users to navigate pre-loaded and cloud-stored streams by using controllers and environment trackers
  • Virtual representation of real-life conditions
0 %

Augmented Reality Boosts Online Shopping Sales Up To 200% - Forbes

Augmented Reality In Retail: Why Is It Picking Up Steam In Today’s Digital Age?

AR will boost your customers’ trust and drive their purchasing confidence.

Real-time product visualizations and virtual trials ensure that retailers are able to deliver products that match their customers’ expectations. AR reduces your marketing costs and increases your customer satisfaction.
AR retail experiences will eliminate the friction between sellers and buyers and maximize the probability of purchasing. When customers receive their orders as expected, it will decrease your product returns.
The rise in ecommerce demands delivering more successful online experiences. Retailers leveraging augmented reality can rest assured that they aren’t left behind in the competition.
Interactive virtual experiences arouse your customers’ curiosity and motivate them to explore your products. AR experiences such as virtual try-on persuade customers to come back and shop for additional products.
AR-enabled shopping experiences collect insightful data on customers’ shopping patterns, buying behavior, interests, and preferences. Retailers can use these insights to run targeted marketing campaigns and develop more personalized products.
The demand for contactless experiences triggered by the COVID-19 pandemic is here to stay. As people are more concerned about their personal hygiene and contamination risks, retailers can employ AR to connect with their customers and keep the show running.
Customers place emphasis on the value they get when buying from you. CX is the key brand differentiator that boosts customer loyalty today. With AR, you can optimize every customer touchpoint to deliver unmatched CX.
AR ecommerce apps can serve as your shop assistants and sales agents that take you through product features and benefits. You don’t have to hire expensive labor for showing the customer around, as AR does the heavy lifting.
0 %

71% of consumers say they would shop more often if they used AR.

Fingent’s AR-enabled Applications for Retailers

Be it in-store or ecommerce, Fingent top custom software development company, enables retailers to deliver seamless shopping experiences to their consumers by leveraging technology to the fullest. Our AR retail solutions effectively bridge the gap between consumers and sellers:

Augmented Reality Reshaping eCommerce!

What more on how you can smartly and seamlessly deploy AR for your eCommerce!

How Fingent Can Help Your Business Build Intuitive Apps With AR

With our expertise around ARKit for iOS Platforms, Spark AR, Lens Studio, Vuforia, Web AR Solutions, and AR Core for Android Platforms we help create powerful user experiences that fetch a competitive edge.

eCommerce

Bring the “Wow” factor to your eCommerce with virtual try-ons, preview placements, AR filters, and more!

Healthcare

We help you deploy AR to improve medical training, pediatric MRI evaluation, venipuncture procedures, dentistry, and more!

Equipment Maintenance

With AR connect faster with your machines to work smarter at reduced costs, and effective time management.

Most Common Q&As on AR in Retail

Augmented Reality streamlines retail operations to make shopping easier and convenient for both online and offline buyers. AR replaces physical fitting rooms with virtual try-on solutions and allows consumers to configure products based on their preferences. AR modernizes retail marketing through personalized content delivery and offers contactless purchasing options which will boost online sales.
3D product visualizations and “try-before-you-buy” digital experiences allow retailers to reduce the cost of returns that affect their ROI. Retailers can develop 3D animations and visual simulations to improve consumer awareness and influence buying decisions. AR helps retailers analyze customer behavior, test their product samples, boost brand engagement, and augment sales.
Full-fledged 3D experiences can improve product research and discovery which will result in more sales. Retailers selling automotive, home furniture, consumer electronics, and lifestyle products can drive traction and make unique selling pitches through AR. Studies prove that AR increases the average product (images and videos) viewing time from 30 seconds to eight minutes. Linking purchasing decisions with the shopper’s emotions will eliminate their doubts about the product and increase your sales volume.
According to Snapchat, 76% of consumers believe that AR will play an integral role in future shopping, with 57% of consumers planning to increase their AR usage in post-COVID times. AR improves a retail brand’s discoverability and increases a consumer’s likelihood to purchase after an immersive experience. AR experience educates and motivates customers at multiple points in the shopping journey, thereby influencing their purchasing decisions.
Today, every retailer needs to pursue an omnichannel retail strategy that revolves around customer-centricity. This requires retailers to personalize their offerings in the best way possible. AR can simplify your personalization efforts as it’s a highly user-centric technology that tremendously transforms the way you market and sell. Augmented retail strategy improves both your business’s bottom line and customer experience.

Stay up to date on what's new

    About the Author

    ...
    Author

    Talk To Our Experts

      Augmented Reality in Retail:
      Use Cases & Business Benefits

      Try Before You Buy: Creating Interactive Retail Shopping Experiences with AR
      Imagine waking up to a record sales conversion on your eCommerce portal! Your customers are 20% more engaged and satisfied with the shopping experience. Your business gains boosted customer trust, brand value, and improved ROI!
      Yes, it’s possible with Augmented Reality!
      Augmented Reality in Retail is revolutionizing shopping experiences expeditiously! With AR in retail, customers can interact, customize, and engage with products better, so that they make the right purchase decisions. Nike’s Virtual View is one top example of how WebAR in Retail boosts customer engagement and trust!
      But of course, it’s only natural to be a little skeptical before investing in any new business technology. That is why we bring you a detailed guide on what is Augmented Reality, and how your Retail and eCommerce firms can smartly deploy and benefit from augmented reality services !

      What is Augmented Reality?

      Simply put, Augmented Reality (AR) superimposes digital content and information onto a user’s real-life scenario to enhance their virtual experience of the existing physical environment. The improved version of the physical world is attained by leveraging the capabilities of the computer-generated display, visuals, sound, text, and graphics which augments the user’s real-world experience.
      AR will allow you to search things visually by simply pointing out mobile cameras toward objects in real-life surroundings. The Live View feature in Google Maps is a leading example of how AR allows users to visualize their destinations in the real world. Nintendo’s Pokémon Go App and the photo filters on Facebook and Snapchat are some of the popular examples of AR today.
      However, AR is not just a gaming or navigational application. Several industries today, including consumer products and retail, are implementing AR to improve their operational and marketing abilities. Leading ecommerce brands, as well as in-store retailers, are highly investing in AR to build and deliver top-notch brand experiences.
      By 2024, the number of mobile AR users will reach 1.73 billion.
      billion
      0

      By 2024, the number of mobile AR users will reach 1.73 billion.

      Why Is Augmented Reality Important In Retail and eCommerce?

      Millennials are the core shoppers today, and they need services at their fingertips! Standing in long queues to grab that limited offer is off the trend! Now shoppers love to book it first online.
      With Augmented Reality in Retail, online shopping experiences takes a new turn. Customers get to virtually try on items, customize and interact with the products better so that they make quick and smart purchase decisions. Getting complete satisfaction with online shopping increases brand trust immensely, giving retailers an immediate boost to expedite sales! The more reasons to implement AR in Retail!
      0 %

      40% of consumers say they would pay more for a product that they could customize in AR.

      What are the Latest AR Trends in Retail?

      Today’s customers value personalization and convenience over pricing and product. Augmented Reality allows brands to develop smart retail experiences that influence their customers’ buying decisions.
      AR makes online selling easier and more comfortable by creating virtual simulations for users to interact with a product, just like how they try a fashion outfit in a physical store. Using AR, retail customers can virtually visit their favorite brand stores, try products, and make comparisons, without leaving the comfort of their homes.

      Top AR Trends in Retail Today

      AR will enable retailers to deliver impactful, well-timed, and relevant user experiences that increase customer value, both in physical stores as well as in ecommerce!

      Enriching Customer Experiences With Smart Malls Of The Future!

      Watch more on how your business can leverage AR for a unique and smart mall experience!

      Why is AR a Powerful Retail Sales Channel?

      By 2025, nearly 75% of the global population and almost all people who use social or communication apps will be frequent AR users. AR adoption will see growth in these four key areas:
      But why use AR for retail?
      Research shows the top reasons why customers return their products.
      AR-integrated ecommerce websites and applications can run on any smartphone allowing customers to contextually experience every product at scale. Immersive product discovery experiences lead to better conversions as retailers can capture shoppers’ attention at the decision-making stage.
      Brands that implement AR for Retail Sales will see:
      AR offers shoppers innumerable options to interact with consumer products in a more personalized way. Customers aren’t anymore held back by a limited number of product images and videos. With AR, every single online session can be turned into a powerful sales channel.
      Capture shoppers’ attention at the decision-making stage | Allow shoppers to personally interact with products |
      Turn online browsings into powerful sales channels
      0 %

      32% of consumers use AR while shopping!

      How Does AR Increase Sales in Retail?

      AR use cases in retail are growing in leaps and bounds. Across the B2C, D2C, and B2B realms, AR will bridge the gap between online selling and the customer experience in the following ways.

      Warehouse Space Optimization

      AR can improve complex warehouse operations by streamlining warehousing management activities such as order allocation and picking, inventory control, material handling, and packaging. Using an interactive 3D warehouse layout, retailers can improve their warehouse planning.
      • Locate products and process orders faster.
      • Quickly extract necessary information (order number, trolley number, deposit bin information, passage numbers).
      • Expedite loading and unloading processes.
      • Achieve zero-delay deliveries through warehouse optimization.
      • Increases your sale orders and drives revenue.

      Virtual Fitting Rooms

      Virtual fitting rooms allow your customers to try on clothing items, jewelry, and other accessories even if they don’t visit your physical store. Even without touching an item, shoppers can see the size, style, and fit of apparel before they buy it. According to Shopify, an omnichannel shopping experience powered by AR nudges online shoppers to spend 10% more.
      • Superimpose the visuals of your items on live video feeds for your customers.
      • Create a virtual dressing room using Augmented Reality features.
      • AR-powered virtual mirrors can save valuable retail space in your brick-and-mortar stores.
      • Avoid the need to set up separate trial rooms.

      Placement Previews

      IKEA Place App’s AR feature allows customers to visualize how a new piece of furniture will fit their space. After selecting an item from IKEA’s catalog, the customer can point their mobile camera anywhere in their surroundings to see the furniture’s placement, adjust it from different angles, take photos, and share it with their friends for feedback.
      • The highly interactive preview experience keeps users motivated throughout the buying journey.
      • The seamless and fluid experience will encourage customers to return for more purchases.
      • This automatically boosts customer loyalty and brand recognition.
      • Guarantees conversion ten times more.

      Route Optimization

      Not just online and shopping experiences counts to customers. When products are delivered quickly and smartly, there are much more chances for a customer to build their trust in brands. With AR enabling effective navigation capabilities, routes can be optimized for seamless delivery channels.
      • Develop AR-powered apps that enable the delivery teams to plan their travel smarter.
      • Plan shortest route options, traffic updates, map views, and more.
      • Support your delivery partners with additional assistance just from their smartphone cameras, leading them to the right routes.
      • Ensure no package delivery goes missed or undelivered.

      Interactive AR Packaging

      AR-enabled interactive packaging offers consumers a highly engaging shopping experience that will boost ecommerce and in-store sales. Customers could scan a QR code on the retailer’s package to understand the latest offers and discounts, new product roll-outs, or read the brand’s story. Jack Daniel Distillery’s smart AR packaging allows users to take a closer look at their whiskey-making process and explore their growth story.
      • With AR, product packages aren’t throwaway junk anymore.
      • Encourage users to scan QR codes on food packaging to get exclusive recipes and cooking videos of top chefs.
      • Use interactive AR techniques to encourage shoppers to recycle packages and share their product experiences with others.

      Interactive Business Cards

      AR takes your plain business cards to the next level by allowing you to add 3D objects, interactions, animations, and powerful virtual components on top of your physical business cards. When you point your smartphone camera toward the card, you can see an interactive display of your business profile. AR allows you to incorporate numerous features into your V-card such as videos, audio, images, 3D objects, social links, animations, and URLs, besides your contact info and designation.
      • Stand out from your competitors and provide prospects with instant resources.
      • Increase curiosity and prompts your clients to access more information about your business.
      • Immersive and unique experiences in the real world improve your business’s credibility and doubles lead capturing.
      • Interactive business cards shorten the sales cycle and increase customer appointments and engagement.

      Complete Product Information

      AR allows superimposing additional product information that your customers may not get easily in physical or online stores. Processing product information is the most significant aspect that influences a customer’s buying decision. Customers want to know if the products they buy will fit their purpose. Top automotive brands such as Mercedes Benz and Hyundai use AR-powered digital car manuals to explain automotive features in a highly interactive way.
      • Digitally delivering the right information will simplify the product discovery process for the consumer, boosting sales.
      • Customers can avoid scrolling through large user manuals.
      • Pointing to a specific feature with mobile cameras will provide the necessary information required to impact the buyer’s decision.

      The age of analyzing products via videos and images is gone! Customers now need more! With AR, realtors can bring their products closer to their customers, enabling them to interact with the items meanwhile establishing added brand value and customer trust!

      - Venkatesh Alagarsamy, AR, VR, MR, Metaverse Expert, Fingent.

      Real-World Cases Of Boosted Customer Experience with AR

      AR Taking Cabin Manufacturing To New Heights: Use Case

      Complex designs, large customer requests, and inaccurate floor plans often challenge and restrict the operational efficiencies of shed and cabin manufactures. Leading players of the industry are now trying to implement modern approaches at each stage of their process to streamline functions and improve performance. How can AR help in this?
      With a customized software solution featuring 3D web configurators
      • Customers can build and design their own sheds using AR
      • Automate floor plans
      • Reduced human errors
      • Streamline planning of cabin constructions
      • Estimate pricing accurately

      AR Powered apps for E-Commerce: Use Case

      Over 20% of customers deny online shopping because of the fear of wrong purchase decisions.
      How can Fingent help?
      • Interactive mobile apps enabling 3D preview of objects
      • Agnostic web solution for Ecommerce
      • No restrictions on a wide range of product displays
      • Improved customer engagement and interaction
      • Personalized shopping made possible from anywhere
      0 %

      61% of consumers say they prefer retailers with AR experiences.

      Augmented Reality vs. Virtual Reality

      Many people use Augmented Reality and Virtual Reality interchangeably thinking that both technological concepts are the same. Though both AR and VR help creates immersive and interactive experiences, both are different in their own niches.

      Augmented Reality

      • Augments the real-world experience of the user
      • Creates virtual experience by overlaying digital content on top of what the user is already seeing
      • Detects markers such as barcodes or QR codes to deliver AR animations to specific user locations
      • Explored best with smartphones
      • AR SDKs empower mobile apps to detect and capture real-time user environments
      • Reflects true-to-life conditions and real-life scenarios

      Virtual Reality

      • Creates a fully-immersive virtual environment
      • Total immersion is accomplished by shutting the user from the real-world
      • Virtual Reality Modeling Language or VRML experiences delivered via a client-side interface to simulate virtual environments
      • Explored best with a VR headset
      • VR SDKs allow users to navigate pre-loaded and cloud-stored streams by using controllers and environment trackers
      • Virtual representation of real-life conditions
      0 %

      Augmented Reality Boosts Online Shopping Sales Up To 200% - Forbes

      Augmented Reality In Retail: Why Is It Picking Up Steam In Today’s Digital Age?

      AR will boost your customers’ trust and drive their purchasing confidence.

      Real-time product visualizations and virtual trials ensure that retailers are able to deliver products that match their customers’ expectations. AR reduces your marketing costs and increases your customer satisfaction.
      AR retail experiences will eliminate the friction between sellers and buyers and maximize the probability of purchasing. When customers receive their orders as expected, it will decrease your product returns.
      The rise in ecommerce demands delivering more successful online experiences. Retailers leveraging augmented reality can rest assured that they aren’t left behind in the competition.
      Interactive virtual experiences arouse your customers’ curiosity and motivate them to explore your products. AR experiences such as virtual try-on persuade customers to come back and shop for additional products.
      AR-enabled shopping experiences collect insightful data on customers’ shopping patterns, buying behavior, interests, and preferences. Retailers can use these insights to run targeted marketing campaigns and develop more personalized products.
      The demand for contactless experiences triggered by the COVID-19 pandemic is here to stay. As people are more concerned about their personal hygiene and contamination risks, retailers can employ AR to connect with their customers and keep the show running.
      Customers place emphasis on the value they get when buying from you. CX is the key brand differentiator that boosts customer loyalty today. With AR, you can optimize every customer touchpoint to deliver unmatched CX.
      AR ecommerce apps can serve as your shop assistants and sales agents that take you through product features and benefits. You don’t have to hire expensive labor for showing the customer around, as AR does the heavy lifting.
      0 %

      71% of consumers say they would shop more often if they used AR.

      Fingent’s AR-enabled Applications for Retailers

      Be it in-store or ecommerce, Fingent top custom software development company, enables retailers to deliver seamless shopping experiences to their consumers by leveraging technology to the fullest. Our AR retail solutions effectively bridge the gap between consumers and sellers:

      Augmented Reality Reshaping eCommerce!

      What more on how you can smartly and seamlessly deploy AR for your eCommerce!

      How Fingent Can Help Your Business Build Intuitive Apps With AR

      With our expertise around ARKit for iOS Platforms, Spark AR, Lens Studio, Vuforia, Web AR Solutions, and AR Core for Android Platforms we help create powerful user experiences that fetch a competitive edge.

      eCommerce

      Bring the “Wow” factor to your eCommerce with virtual try-ons, preview placements, AR filters, and more!

      Healthcare

      We help you deploy AR to improve medical training, pediatric MRI evaluation, venipuncture procedures, dentistry, and more!

      Equipment Maintenance

      With AR connect faster with your machines to work smarter at reduced costs, and effective time management.

      Most Common Q&As on AR in Retail

      Augmented Reality streamlines retail operations to make shopping easier and convenient for both online and offline buyers. AR replaces physical fitting rooms with virtual try-on solutions and allows consumers to configure products based on their preferences. AR modernizes retail marketing through personalized content delivery and offers contactless purchasing options which will boost online sales.
      3D product visualizations and “try-before-you-buy” digital experiences allow retailers to reduce the cost of returns that affect their ROI. Retailers can develop 3D animations and visual simulations to improve consumer awareness and influence buying decisions. AR helps retailers analyze customer behavior, test their product samples, boost brand engagement, and augment sales.
      Full-fledged 3D experiences can improve product research and discovery which will result in more sales. Retailers selling automotive, home furniture, consumer electronics, and lifestyle products can drive traction and make unique selling pitches through AR. Studies prove that AR increases the average product (images and videos) viewing time from 30 seconds to eight minutes. Linking purchasing decisions with the shopper’s emotions will eliminate their doubts about the product and increase your sales volume.
      According to Snapchat, 76% of consumers believe that AR will play an integral role in future shopping, with 57% of consumers planning to increase their AR usage in post-COVID times. AR improves a retail brand’s discoverability and increases a consumer’s likelihood to purchase after an immersive experience. AR experience educates and motivates customers at multiple points in the shopping journey, thereby influencing their purchasing decisions.
      Today, every retailer needs to pursue an omnichannel retail strategy that revolves around customer-centricity. This requires retailers to personalize their offerings in the best way possible. AR can simplify your personalization efforts as it’s a highly user-centric technology that tremendously transforms the way you market and sell. Augmented retail strategy improves both your business’s bottom line and customer experience.

      Stay up to date on what's new

        About the Author

        ...
        Author

        Talk To Our Experts

          Web Application Development:
          A Detailed Guide for 2022

          Web Application is the first line of contact between your customers and business.

          What is a Web Application?

          A decade ago, web pages were mostly static, with a few images and videos scattered around. In 2005, thanks to Ajax, it made it possible to create better, faster, and more interactive web applications.

          A web application, also known as a web app, is nothing but a computer program that uses a web browser to perform a specific function. A web application is a client-server program that comprises a client-side and a server-side. The user enters data through the client-side (front-end), while the server-side (back-end) of the application stores and processes the information. For example, shopping carts, content management systems, and online forms are typical web applications.

          Both enterprises and individuals develop web applications to fulfill different purposes. Web apps help integrate the tailored experience of native apps with easy access on a website browser from any device. For example, LinkedIn, Basecamp, MailChimp, or even Facebook, have web apps that provide immersive and tailored experiences like the native apps directly from the browser. Hence, web application development is gaining a lot of popularity in almost all industries, including banking, eCommerce, education, healthcare, and more.

          How does a Web Application Work?

          Web applications are accessed over a network and need not be downloaded. Instead, users can access web applications through browsers like Google Chrome, Mozilla Firefox, Opera, or Safari.
          A web application is built around three components- a Web Server, an Application Server, and a Database. The web server manages requests from the client, the application server processes requests, and the database stores the information.

          A typical web application workflow looks like this:

          Web apps are generally coded using JavaScript, HTML5, or Cascading Style Sheets (CSS) for the client-side programming (front-end). ASP.NET, PHP, Java, and Ruby are commonly used for server-side programming.

          What is Web Application Development?

          Web application development refers to the process of using client-side and server-side programming to develop an application that is accessible over the web browser.
          The web application development process begins by; first, the developer trying to find a solution to a specific problem, then designing the web app by choosing the appropriate development framework. Next, the developer tests the solution and finally deploys the web app.

          Types of Web Applications

          Now that we’ve covered the various aspects of web applications let’s deep dive into the different categories of web applications. Web apps are classified based on their functionalities, tools, and technologies.

          Web App vs. Websites

          Web applications are indeed websites. Users can access both via web browsers, and both require access to the internet. It may seem that there’s no difference between them. However, the lines between a website and a web app are blurred. Web application development differs substantially from website development. Here’s a simplified rundown on the differences between a website and a web application.

          Web Application

          • A web application is dynamic and is designed for user engagement.
          • A web application is interactive and responds to user input.
          • Web applications mostly require authentication.
          • The functions in a web application are quite higher and more complex.
          • The web application needs precompilation before deployment.
          • Integration with other software for web applications is complex.

          Website

          • A website basically contains static content.
          • A website is a one-way informational feed and does not allow user interaction.
          • Authentication is not obligatory for informational websites.
          • The functions of a website are relatively simple.
          • A website does not need not be pre-compiled.
          • Integration is hassle-free for websites.

          Web Apps vs. Mobile Apps

          While web apps and mobile apps are similar in many ways, both are different in many ways. Mobile apps are made exclusively for mobile gadgets and are suitable for Android, iOS, and cross-platform operating systems. Usually, mobile apps are mobile-first, meaning they work effectively on smartphones, tablets, or other handheld mobile devices. Most mobile apps work offline too. Examples include Google Maps, Amazon Kindle, Uber, etc.
          On the other hand, web apps function only with internet connectivity. A web app functions in real-time in a web browser with CPU resources. With adequate internal storage, mobile apps can be downloaded from the app store or play store.

          Benefits of Web Application Development

          Web application comes along with an array of benefits for businesses and users.

          Speed and cost

          Web application development is faster and more economical than building native apps. Therefore, if the primary goal is to accelerate time-to-market, web application development is the best choice for businesses.

          Cross-platform capabilities

          Web applications are programmed to run on any operating system. Due to their cross-platform capabilities, web applications can adapt well to Android, iOS, Mac OS, and Windows phones. In addition, the device responsiveness of web applications helps to get rid of OS dependencies.

          Browser compatibility

          A web application runs on the device’s browser using an accessible URL. Modern web applications are compatible with all browsers, such as Google Chrome, Internet Explorer, Firefox, and Bing. Hence, software compatibility challenges are never roadblocks.

          Reduced operating costs

          Web application development is a great way to cut down operating costs. It drives to eliminate unnecessary expenses such as hardware purchases, frequent device updates, and maintenance of numerous systems.

          Easy to update

          Updating web applications is easy, as only the server(s) would require upgrades.

          Customization

          Custom web application development offers several benefits, such as tailored features for the users. These applications are easily accessible via browsers with a stable internet connection. Custom web apps help cut unnecessary expenses and save time as only required features need to be developed. A custom web app can significantly improve your business traction brand awareness, communicate your brand ideology and help you gain a competitive edge in the chosen target market.

          Expanded Security

          Web applications are typically deployed on dedicated servers, constantly monitored, and managed by experienced server administrators. This is more effective than monitoring hundreds or even thousands of client computers, as with desktop applications. In addition, it ensures tighter security and identifies any potential breaches that could slip off.

          Zero downloads

          Web apps don’t need to be downloaded from app stores such as Apple’s App Store or Google Play. This helps save money since having a direct link through a web app is free.

          Technology Stack for Web Application Development

          The following web development technologies enable the creation of high-performing, fast, and advanced web applications.

          Web Application Development Process

          Whether you decide to develop your web application in-house team or outsource to a company like Fingent, your project will be more successful if you understand the process involved in web application development in advance.

          The number of steps in the web application development process can vary.

          Conceptualize

          The first step is to define the problem you want to solve with a web application and collect all the relevant information needed for app development. A well-defined problem will give an excellent head-start to the project and help you identify the best solution. Next, clarify the purpose and the end goals of the application.

          During the planning phase, the developers will take a run to answer the following questions.

          • What app do you want to build?
          • What features and functions should it include?
          • What is the audience of your product?
          Prototype & Development

          The development phase involves creating a wireframe or prototype to communicate the solution to target users.

          First, the developers will lay out the design elements to provide a delightful user experience to the target audience. The wireframe is then presented to potential users, considers their feedback, and iterates until they're satisfied.

          Post-design, the next step is to build the application. The following steps will happen in this phase.

          • To create a database for storage, the developers need to determine what data and data types are required for the application to perform well.
          • Based on the elements approved by the users during the wireframing process, developers will create the front-end application. The developers need to identify the best frameworks for front-end development.
          • Developers will create interaction between the user and the server.
          • Developers either code from scratch or use front-end and back-end frameworks to develop the web app.
          • Based on the application type, that is, client-side/ server-side/ single-page, programming is done.
          Test and Implement

          Whether an automated or manual web application, testing for the web application is an ongoing process throughout the software development lifecycle. Testing is an inevitable part of the software development process.

          The Testing (QA) team will test the app for usability, compatibility, functionality, security, and performance to eliminate bugs and ensure that the application works without any glitches.Testing also helps identify any possible improvements and upgrades to make in the future.Once the testing is complete, you can finally implement the application in your company or your customer's side.

          When using it for your company, you will have to train your employees to use the app productively (if the app requires training). In addition, you will have to create a communication strategy for customers and decide on the appropriate timing to launch the application in the market.

          At Fingent, we help you perform all the mandatory software and usability testing to ensure that your web app functions seamlessly. We also provide training and support to use the apps effectively.

          Hosting and Maintenance

          You must buy a domain and choose a hosting provider to create a server location for the app. We help you choose shared hosting, dedicated hosting, or cloud hosting based on your requirements. Be it a simple website or complex web application, and every digital product needs routine checks and enhancements. Maintenance of the application or website includes:

          • Ongoing QA testing
          • Bug fixes and improvements
          • Addressing changes and adding features based on user feedback
          • Providing regular updates and technical support

          Web Application Development Validation And Deployment

          Once your web app is developed and ready to be launched, it is critical to perform testing to ensure that the application functions correctly before its deployment. Bug fixing alone is not sufficient. Therefore, testing is vital to web application development.
          A standard web application undergoes the following testing,
          After completing the quality assurance process, your web app is ready for launch. You can use GitHub, Beanstalk App, and Bitbucket App to deploy the web app to your servers. Any new features, changes, and improvements to the deployed application are implemented according to the user’s feedback.

          Web Development Trends for 2022

          Web development has progressed over the years and is progressing with the emergence of newer technologies. A website is the face of a business rather than mere codes. More than one-third of visitors prefer to hold on to websites with attractive content and a clean layout. In 2022, companies are more than ready to apply the latest web development trends to improve conversions and develop engaging websites without having to code. If you want to stay ahead, it is vital to focus on the latest trends, updates, techniques, and web development approaches. Why developers should bring out more innovative web development approaches- the fact is it boosts business growth rather exponentially and globally.

          Apps For Multiple Domains With .NET Core

          .NET Core gives you consistency across all architectures by running your code with the same behavior. Be it gaming, IoT, mobile, or AI – we can help you develop high-performing, secure, cost-effective, and flexible applications in any domain with .NET Core. Let’s Discuss Your Project

          Building Exceptional Apps With C#

          C# is a highly versatile programming language commonly used for developing websites, Windows applications, and games. With its foundation deep-rooted in the Microsoft platform, C# is one of the most-cherished and reliable languages to build robust applications. Let’s Discuss Your Project

          Enterprise Web Applications With ASP.NET

          ASP.NET is a framework for building web apps and services with .NET and C#. ASP.NET allows you to build large and complex applications by reducing the amount of code required. This, in turn, reduces the application development time and costs involved. Let’s Discuss Your Project

          Microsoft Azure Cloud Services

          Take advantage of the cloud through hybrid cloud-based solutions with Microsoft Azure. We can help you migrate your solution to the cloud, enabling you with on-demand and secure resources of Azure. Scale according to your needs and improve your business agility. Let’s Discuss Your Project

          Enhance Collaboration With SharePoint Development

          Fingent’s Microsoft team can help you develop robust SharePoint solutions that empower your organization with efficient collaboration and communication. We can help you build intuitive interfaces and simple navigation features for effective document management. Let’s Discuss Your Project

          Streamline Processes With PowerApps

          Microsoft Power Apps enables you to build low-code, professional-grade apps that can modernize your business processes and drive innovation across your organization. Infuse your enterprise apps with AI and automation, powered by PowerApps. Let’s Discuss Your Project

          Business Analytics Service Using Power BI

          Leveraging Microsoft Power BI, we enable businesses to develop interactive visualizations and business intelligence capabilities through simple and intuitive interfaces. Enrich your business as well as end-users with custom reports and dashboards powered by insightful data. Let’s Discuss Your Project

          Universal Windows Platform (UWP)

          By leveraging UWP API, we help you create universal apps that run on Windows 10 compatible devices without the need to be re-written for each. As the name suggests, the Universal Windows Platform allows you to create apps that run on multiple types of devices. Let’s Discuss Your Project

          Windows Presentation Foundation (WPF)

          Using WPF, we incorporate visually stunning user experiences into your Windows desktop applications that include features like rich user interface, media, complex business models, animation, effects, styles, templates, controls, data binding, and so on. Let’s Discuss Your Project

          Business Intelligence With SQL Server

          Our expertise with Microsoft data platforms can empower you with real-time data for improved decision-making. Our Microsoft capabilities can help in uniting several disparate information sources and create reports from across varied systems and databases. Let’s Discuss Your Project

          Highly Responsive Applications With Cosmos DB

          We help you develop highly responsive and highly available applications on Cosmos DB using the popular open source software APIs. Experience low latency, high throughput, real-time responses, and tunable consistency with this multi-model, NoSQL database service. Let’s Discuss Your Project

          The Future of Web Application Development

          The web development industry is in flux and is constantly evolving. Therefore, it is paramount for us always to look ahead and learn about what's coming up or any risk being left in the web development dust. Web development is defined through the upcoming trends and changes in the digital world. Businesses around the globe are in a quest to build outstanding websites to up their online presence with all-new frameworks, tools, and advancements. If you want your business to stay ahead of the race, the smartest thing u can do is to try out innovative and experimental things like Augmented Reality (AR) or Artificial Intelligence. Here's a quick glance at some of the exciting developments likely to happen in the near future.

          Smarter Apps with Data Science

          Data Science is impacting web development positively. Data science helps extract significant user information on a large scale using statistics, analytics, artificial intelligence, and machine learning. Using the extraction of meaningful information, web development is now guided into a more fruitful system to impact the business's bottom line. With data science and machine learning, you can target the right customers with personalized content at the right time within your application.

          Augmented Reality

          Product visualization is the most sought-after requirement among today's customers. Augmented reality has the potential to change the shopping game. Most online shoppers prefer shopping sites to integrate some form of augmented reality for a personalized experience. AR experiences in different ways are the key for customers to become more engaged in various platforms and the digital world overall. The future is not too far, where AR experiences will move into the mainstream and cease to be viewed as a niche technology.

          Pageless Websites

          Pageless website is a new-age concept that takes an alternative choice on web design. The entire contents of a website are displayed on a single page with an endless scroll instead of having multiple pages. With responsive elements, guided narrative, and intuitive scrolling, users can surf the entire contents of the website with ease.

          Metaverse

          The Metaverse is the new kid on the block that seeks to bring together many different technologies to offer users a new web experience. Today, users view content on the web. But on the Metaverse, users will be immersed in the content. Thanks to technologies like Virtual Reality, Augmented Reality, Machine Learning, and other forms of Artificial Intelligence. Metaverse is the next iteration of the internet where users can navigate through a virtual space instead of the current two-dimensional screen.

          Cost of Web Application Development

          The cost of a complicated and custom web application development process would again differ from pre-defined, packaged, and general-purpose applications. For example, suppose the app requires developing APIs and plugins or complex technical stacks, separate UX/UI elements, brand identity development, etc. In that case, the pricing will go up as the advantages are humongous.

          Numerous factors influences the cost of web application development. As no two apps are the same, the price will vary, based on:
          • Features and functionality of the web application
          • Complexity of the application
          • Phase-wise development plan
          • Development team size
          • Platforms selected to develop the app
          • Technology stacks selected
          • Estimated project timelines
          Features
          Functionality
          Team Size
          Technology
          Level of complexity
          Time

          Top 5 Web Apps that Revolutionized the World

          A polished web app is almost a mandate for successful digital businesses today. Many apps have changed the public's perception of what they can expect and what is possible. It includes everything a typical user might look for in an app regarding design, usability, reliability, and security. Here's a rundown on five apps that has made a difference to the world.

          Facebook

          Facebook is a free social networking website that allows people to connect with others online. It lets users share photographs, post comments, post links to interesting content on the web, live chat, and watch videos. Facebook's success is attributed to its ability to appeal to both people and businesses and its ability to interact with websites around the web by providing a single login that works across multiple sites.

          Whatsapp

          WhatsApp is a free, multi-platform messaging app that lets users make video and voice calls, send text messages, share their status, and make payments, all with just an internet connection. The most appealing feature of this app is that it works on various phones and computer operating systems, which bestows uninterrupted conversations anytime, anywhere. WhatsApp serves more than 2 billion people in over 180 countries, with over a billion daily active users.

          Uber

          Uber is a transportation company that has developed an app to allow passengers to hail a ride, and drivers get paid. The app integrates with Google maps for tracking locations, routes and directing people to their destination. Uber uses smartphone app technology to connect passengers and drivers via a car-for-hire method. Most people love the simplicity of opening the app, telling where they want to go, and then seeing an Uber driver show up in a matter of minutes.

          Instagram

          Instagram is a free, popular photo-sharing app that Facebook acquired in 2012. It allows users to edit and upload photos and short videos through a mobile app. Like other social networking platforms, Instagram users can like, comment, share and bookmark others' posts. It also includes a feature of private chats and video conferencing with friends.

          Tiktok

          TikTok is a social media platform that allows users to create and share short videos. A young crowd commonly uses the app as an outlet to express themselves through singing, dancing, comics, and lip-syncing, making fun videos and sharing them across a community. In addition, users can follow other users, like, and comment on other users' videos. TikTok app quickly soared to popularity and amassed over 500 million monthly active users, the US being the most popular country where it is downloaded over 80 million times.

          What Can A Web Application Do for Your Business?

          With the internet being commonplace for most modern-day businesses, web applications are a quintessential tool for better growth in their market share. If you need to bring your company or business before the right users, the secret is to be found online with a creative and engaging web application. Web applications are of paramount importance than official websites when it comes to winning business goals and generating profits. Let’s explain the different areas a web application can help your business.
          First Point of Engagement

          A web application is the first point of access to your business and brand for your customers. Your app is the place that reflects what you do, your services, products, and your reputation. You can stand out from your competitors by having a web application that looks interesting and clearly communicates quality information to your customers. Therefore, hiring a professional web application development company is judicious to understand your vision and shape the application accordingly.

          A company or business without a web app or website may question the legitimacy of the business. So, having an app is an opportunity to build a great first impression and give people assurance that you’re a genuine business.

          Boost Online Brand Visibility

          Web applications play a crucial role in the branding process of a business. Showcasing your brand to your prospective customers is the key to positioning your business in the market. A web application is an underlying framework for branding your products or services because branding acts as the bridge to maintain a proper communication channel between potential customers and your business.

          Clearly conveying to the customers who you are, what you provide, and what your brand represents raises your business popularity coupled with building a customer base. A web application is your brand's voice that reaches out to the world through multiple social media platforms.

          Improve Customer Loyalty

          Your app is one of the most powerful assets for helping business owners improve customer relationships and increase efficiency. In addition to showcasing your offering or describing who you are, your application is one of the key tools for connecting with your existing customers and keeping them engaged. In order to create customer loyalty, you need to give your customers a reason to return.

          Web applications come in handy with a lot of scopes to build customer loyalty programs to win customers’ hearts. Even simple changes to your app can go a long way toward building your brand and encouraging more customers to use your app frequently. Your application can be the key to increasing customer loyalty, a critical piece of the puzzle.

          Easily Customizable and Scalable

          As your business expands, your web applications need upgrades. Off-the-shelf applications are neither flexible nor scalable, limiting their capabilities. Custom web applications are developed specifically to suit your business requirements. It is completely scalable and flexible, harmonizing with your business growth and demands. Custom applications grow with your business without any hassles of switching to new applications or extra license purchases. Moreover, the advent of cloud-native apps further enhances the flexibility and scalability of applications by adding more value to the business.

          Enhanced Customer Support

          The prompt and user-friendly customer support offered by web applications becomes more approachable and less intimidating for customers. So, the users of the app feel more comfortable with the company and are likely to stick on for a long time.

          Web apps help to create an engaging space for customers to interact with brands and provide a dedicated space to track and manage all the customer support queries. The beauty of web applications is that they can be accessed at any time from any location. Hence, providing any customer assistance is never an obstacle.

          Why develop your Web Application with Fingent?

          Web application development is a mandate for your organization to lead the digital space and reach out to more customers in the future. Fingent provides a wide array of software development services from software customization to building Web, Mobile, Enterprise, and Cloud applications across various industries.

          Fingent is a high-end custom software development company that has been helping businesses -small and large- across the globe with innovative solutions. We help build your brand, increase your brand identity, promote your products and services to help you gain a competitive advantage.

          Explore our range of services.

          Our web application development services are specifically designed to help you meet your goals, considering your business infrastructure and key facets of your industry.

          18+

          Years of Experience

          8

          Centers of Excellence (CoE)

          800+

          Completed Projects

          Transparent Project Management

          500+

          Qualified Professionals

          Dedicated QA Practices

          Most Common Q&As on Web Development

          What is better: Multi-page Website or Single-page Website?

          While both are good at their place, most people prefer the single-page website. This is because a single-page website offers ease of interaction and access compared to a Multi-page website.

          If your business has a lot to do with queries and solutions or customer interactions, it is recommended you get a chat window.

          For quality web application development, you should include both to help you avail more benefits. A combination of frameworks and pure codes will work as it will take less time and ensure quality development.

          Some of the renowned web app development technologies are:

          • Models:
              HTML, XSL, XML
          • Animation:   AJAX, Flash, jQuery UI, ActionScript, JavaScript
          • Databases:   MS SQL, MySQL, Microsoft Access, SQLite, Oracle, PostgreSQL
          • CMS:   WordPress, Drupal, Joomla, Kentico, Sitecore, Sitefinity, Sanity
          • Programming:   C#, PHP, ASP, ASP.NET, ASP.NET+MVC, Python, Ruby, Django, Go
          • Payment Systems:   PayPal, Assist, MoneyBookers, SMS, OSMP

          The choice to outsource or hire in-house solely depends on your specific business situation.

          Hiring an in-house developer will ensure that you have complete control over the entire development process, which is definitely great for some businesses. But it also calls for long preparation time and extra expenses. On the contrary, outsourcing cuts down costs and avoids hiring new employees altogether – which can be very useful if you are short of time or money.

          If your outsourcing partner is a reputable and experienced agency, you can rest assured that they will care for all your web development needs without sacrificing quality.

          Get Latest Insights on Web Application Development



          Top Technologies Used to Develop Mobile App



          Progressive Web App Development: 10 Benefits – Fingent



          How Mobile and Web Apps Increase Customer Engagement

          Stay up to date on what's new

            About the Author

            ...
            Vedavyas Shenoy

            Talk To Our Experts

              A comprehensive guide to web application development in 2021

               

               

              Introduction

              A decade ago, web pages were mostly static, with a few images and videos thrown in here and there. In 2005, however, thanks to Ajax, it made it possible to create better, faster, and more interactive web applications.

              In 2021, though web application development has reached its peak of fame, web apps have become so common that they often go unnoticed. With a reputed web application development partner like Fingent, you can develop intuitive and custom web applications that simplify your day-to-day operations.

              Read more: Fingent Ranked as India’s Top Software Developer for 2021  

              top software developer

              Web apps help integrate the tailored experience of native apps with easy access on a website browser from any device. LinkedIn, Basecamp, MailChimp, or even Facebook, all have web apps that provide immersive and tailored experiences like the native apps directly from the browser. That is why web application development is gaining a lot of popularity in almost all industries, including banking, eCommerce, education, healthcare, and more.

              What is a Web Application?

              Also known as a web app, a web application is nothing but a computer program that uses a web browser to perform a specific function. Contact forms, for example, are web apps present on many websites.

              As a web application is a client-server program, it has a client-side and a server-side. Here, the client refers to the program the individual uses to run the application. It is a part of the client-server environment where many computers share data. A typical example of a web application is the database. Here, the user enters data through the client-side (front-end), while the server-side (back-end) of the application stores and processes the information.

              Both enterprises and individuals develop web applications to fulfill different purposes.

               

              Case Study: How we built Ambit AI, a light-touch AI-powered web application for processing workers’ compensation claims. Download Now!

               

              What is Web Application Development?

              Web application development refers to the process of using client-side and server-side programming to develop an application that is made accessible over the web browser.

              In the initial phase of the web application development process, the developer tries to find a solution to a specific problem and then designs the web app by choosing the appropriate development framework. Later, the developer tests and deploys the web app.

              Read more: The 101 Guide to Web Application Development 

              Web Apps vs. Mobile Apps

              While web apps and mobile apps are similar in many ways, both are different in many ways.

              Mobile apps are made exclusively for mobile gadgets and are suitable for Android, iOS, and Cross-platform operating systems. Usually, mobile apps are mobile-first, meaning they work effectively on smartphones, tablets, or other handheld mobile devices. Most mobile apps work offline too. Examples include Google Maps, Amazon Kindle, Uber, etc. On the other hand, web apps function only when you have internet connectivity. A web app functions in real-time in a web browser with CPU resources. As long as you have adequate internal storage, you can download a mobile app from an app store or play store.

              Read more: How are Mobile Apps Different from Websites  

              web app Blog cover

              Types of Web Applications

              Typically, web applications are classified into three categories based on the tools and technologies it uses.

              1. Client-side web application

              Client-side refers to everything the user sees at the end-user side, such as text, images, videos, forms, and the other UI. Client-side web applications are written using HTML, CSS, and JavaScript, and they work in a web browser. Angular js, Vue js, Ember js, Backbone js, Node js, etc., are some of the popular JavaScript libraries used for front-end development.

              You can consider client-side web app building when you don’t need to preserve the user information for more than one session. It is perfect for easy games or image editors. Google Earth is a leading example of a client-side web application.

              2. Server-side web application

              These are web apps that can be coded in several programming languages such as Python, C+, Ruby, PHP, etc. If you develop an app with just the server-side, then the outcome of any changes in the form submission, sections, and data updates will create a new HTML file and cause the web page to reload.

              Server-side programming is beneficial if you want your web application to deliver information tailored for individual users. For instance, e-commerce applications like Amazon use server-side programming to create product search results, offer product suggestions based on past buying habits, enhance user experience, and simplify the purchasing process.

              3. Single-page web application

              Single-page applications are designed to work in a browser and do not require reloading while in use. Most of our daily apps, such as Facebook, Twitter, Google Drive, Gmail, etc., are single-page apps. Single-page web applications offer an unmatched user experience as the user doesn’t have to wait for page reloads. Single-page applications are highly responsive to user queries as they do not depend heavily on client-server communication.

              Read more: A Detailed Guide to Types of Software Applications  

              types of software

              Technology Stacks for Web Application Development

              The following web development technologies enable you to create a high-performing, fast, and advanced web application.

              1. Database technologies

              Due to its simplicity and multifunctionality, MySQL is one of the most preferred databases utilized for web application development. Other popular database technologies include Oracle Database, PostgreSQL, Microsoft SQL Server, Microsoft Access, MongoDB, and RavenDB.

              2. Front-end technologies

              To develop the client-side of an app that the users interact with, you can choose highly efficient front-end JavaScript frameworks such as:

              • React JS: This is a robust and most widely used JS framework for developing large-scale and complex dynamic web apps.
              • Angular JS: A popular front-end framework by Google, Angular JS is suitable for building dynamic web apps, using HTML for static web pages.
              • Vue JS: Fairly new, this JS framework does wonders for applications. Vue JS provides an ecosystem of assisting libraries and an accessible primary library for applying huge complex page apps.
              • Backbone JS: This lightweight JS library has a RESTful JSON interface that follows the MVC (Model-View-Controller) application design standard. Backbone JS helps develop and structure the client-side applications that run in a web browser.
              • Node JS: It is a cross-platform, open-source JS runtime that runs on the V8 engine and is designed to build scalable network applications.
              • Ember JS: It is an open-source JS framework ideal for developing single-page applications.

              The above list features only some of the leading JavaScript frameworks used for client-side programming.

              3. Backend Technology

              Frameworks such as Go, Ruby, Java, Django & Python are some of the most powerful back-end development technologies.

              • Ruby: Ruby is an open-source, general-purpose, object-oriented programming language used to build highly secure and fast web applications.
              • Java: A multi-purpose programming language, Java is leveraged for Android app development, desktop apps, and web app development. Java offers excellent security and stability.
              • Django & Python – Python is flexible, advanced, and has a low learning curve. This programming language covers back-end web development. Python, along with its framework Django, can meet back-end development tasks efficiently.
              • Go: Designed by Google’s developers, Go is an open-source programming language that is fast and statistically compiled. It helps build simple, reliable, and concurrent web applications.

              Read more: Top 6 Stacks That Reign Software Development in 2020  

              Benefits of Web Application Development

              • Speed and cost: Web application development is faster and more economical than building native apps. If your primary goal is to accelerate time-to-market, then web application development is the best choice.
              • Cross-platform capabilities: Web applications can be programmed to run on any operating system. Due to their cross-platform capabilities, web applications can adapt well to Android, iOS, Mac OS, and Windows phones. Device responsiveness of web applications helps you get rid of OS dependencies.
              • Browser compatibility: A web application runs on the device’s browser using an accessible URL. Modern web applications are compatible with all browsers, such as Google Chrome, Internet Explorer, Firefox, and Bing. So, you don’t have to face software compatibility challenges.
              • No downloads needed: Web apps don’t need to be downloaded from app stores such as Apple’s App Store or Google Play. This helps save money since having a direct link through a web app is free.
              • Easy to update: Updating web applications is easy, as only the server(s) would require upgrades.
              • Cut operating costs: Web application development is a great way to cut operating costs. You can eliminate unnecessary expenses such as hardware purchases, frequent device updates, and maintenance of numerous systems.
              • Custom web applications: Custom web application development offers several benefits as you can tailor the features for the users. These applications are easily accessible via browsers with a stable internet connection. Custom web apps help cut unnecessary expenses and save time as you only need to develop the required features.

              Read more: Custom Software Development is The Ideal Way to Build Business Apps in 2021  

              Custom software

              A custom web app can significantly improve your business traction, brand awareness, communicate your brand ideology and help you gain a competitive edge in the chosen target market.

              Web Application Development Process

              Here is an overview of the steps we follow at Fingent for developing web applications.

              1. Conceptualize

              The first step is to define the problem you want to solve with a web application and collect all the relevant information needed for app development. A well-defined problem will give an excellent head-start to the project and help you identify the best solution. Next, clarify the purpose as well as the end goals of the application.

              Ask these questions during the planning phase:

              • What app do you want to build?
              • What features and functions should it include?
              • What is the audience of your product?

              2. Design and build

              The designing phase involves creating a wireframe for communicating the solution to target users. Then, the developers can consider designing elements that will provide an enjoyable user experience to the target audience.

              Post-design, the next step is to build (develop) the application. The following steps will happen in this phase.

              • To create a database for storage, the developers need to determine what data and data types are required for the application to perform well.
              • Based on the elements approved by the users during the wireframing process, developers will create the front-end application. For this, the developers need to identify the best frameworks for front-end development.
              • Developers will create interaction between the user and the server.
              • Developers can either code from scratch or use front-end and back-end frameworks to develop the web app.
              • Based on the application type, that is, client-side/ server-side/ single-page, programming is done.

              3. Test and implement

              Whether it is an automated or manual web application, testing for the web application is an ongoing process throughout the software development lifecycle.

              • The Testing (QA) team will have to test the app for usability, compatibility, functionality, security, and performance to eliminate bugs and ensure that the application works without any glitches.
              • Testing also helps identify any possible improvements and upgrades to make in the future.
              • Once the testing is completed, you can finally implement the application in your company or customers.
              • When using it for your company, you will have to train your employees to use the app productively (if the app requires training).
              • For customers, you will have to create a communication strategy and decide on the appropriate timing to launch the application in the market.

              At Fingent, we help you perform all the mandatory software and usability testing to ensure that your web app functions seamlessly. We also provide training and support to use the apps effectively.

              4. Hosting and Maintenance

              You must buy a domain and choose a hosting provider to create a server location for the app. We help you choose shared hosting, dedicated hosting, or cloud hosting based on your requirements.

              We also help you maintain the web application. Some of our application maintenance services include:

              • Ongoing QA testing
              • Bug fixes and improvements
              • Addressing changes and adding features based on user feedback
              • Providing regular updates and technical support

              Read more: Cloud Service Models SaaS, PaaS, IaaS: Choose the Right One for Your Business  

              Web Application Development Validation & Deployment

              Once your web app is developed and ready to be launched, remember it must be tested to ensure that the app functions correctly before its deployment. Bug fixing alone is not sufficient. Testing is vital to web application development.

              We perform standard web application testing, such as:

              • Usability Testing
              • Performance Testing
              • Application Security Testing
              • Quality Assurance Testing and Bug Fixing
              • Browser Compatibility Testing
              • Responsiveness Testing (Responsive Web Design)

              After completing the quality assurance process, your web app is ready for launch. You can use GitHub, Beanstalk App, and Bitbucket App to deploy the web app to your servers. Any new features, changes, and improvements to the deployed application are implemented according to the user’s feedback.

              With over a decade of experience in web application development, Fingent helps you cover all these processes.

              Read more: Offshoring Software Development: Here’s All You Need to Know  

              Offshoring software development

              Stay up to date on what's new

                About the Author

                ...
                Vinod Saratchandran

                Vinod has conceptualized and delivered niche mobility products that cater to various domains including logistics, media & non-profits. He leads, mentors & coaches a team of Project Coordinators & Analysts at Fingent.

                Talk To Our Experts

                  A comprehensive guide to developing mobile apps in 2021 and beyond!

                   

                   

                  Introduction

                  Mobile apps – it seems like the world cannot function without them anymore! 2021 has seen a dramatic shift to online shopping. Increased reliance on the digital world pushes businesses to turn to mobile apps to tap a higher customer base. This makes it imperative for businesses to leverage the benefits of mobile application development. Regardless of their size, all businesses can use mobile application development to improve their revenues.

                  This blog will help you understand all that you must know about mobile application development. We will give you a basic idea of the app development process, different types of mobile apps, and the cost of developing mobile apps.

                  What is Mobile Application Development?

                  Mobile application development is the process of creating specific software applications that work on mobile devices. It involves creating installable software bundles, implementing back-end services, and testing the application on target devices. Mobile application development is also about the strategic process of designing, building, and launching a successful mobile app.

                  Mobile app development is a technique that leverages all the benefits a mobile device has to offer. This process takes into account the limitations of mobile devices and helps businesses to balance cost with functionality.

                  Types of Mobile Applications

                  Mobile applications are designed and developed with various frameworks. These include:

                  1. Native mobile apps

                  These are developed exclusively for a single platform written on one programming language for a particular operating system, for example, Android mobile apps or iOS mobile apps. As they are built to work on a specific OS or platform, native mobile apps are faster, more reliable, and offer offline capabilities.

                  2. HTML5 mobile apps

                  These apps help you enjoy the write-once-run-anywhere approach. Most of the Zoho apps are built using HTML 5. HTML5 mobile apps are compatible with cross-platforms and are cost-effective.

                  3. Hybrid mobile apps

                  These apps consist of back-end code and native viewer capabilities. Some of the world’s leading apps, like Gmail, Twitter, Amazon, etc., are hybrid apps. Hybrid apps can take advantage of plugins that allow developers to access the native features of platforms. In addition, they are faster to develop and simple to maintain.

                  Read more: Hybrid Mobile Apps: When and Why to Choose It For Your Business

                  hybrid mobile app

                  4. Progressive web apps

                  Progressive web apps operate in a browser but act like native mobile apps. This means that no installation is involved, and PWAs are secure, cheaper, faster, and easier to develop.

                  Each mobile application development approach has its own advantages and disadvantages. Hence choose a method that matches your strategy. Your choice will help you achieve the desired user experience and build native features needed for your application.

                  Watch video: How To Choose The Right Mobile App Development Approach 

                  Mobile Application Development Platforms

                  Two important mobile application platforms are iOS and Android. iOS is Apple’s mobile operating system specifically built for iPhones. Android runs on mobile devices manufactured by Google and various OEMs. Though there are many similarities between the two, each of them uses a different software development kit. For example, some of the top Android programming languages include Java, Kotlin, C++, C#, BASIC, Lua, etc. Examples of leading iOS programming languages include Swift, Objective-C, React Native, Flutter, etc.

                  Besides Android and iOS mobile application development platforms, there are cross-platform development programs such as Apache Cordova, Xamarin, Ionic, Python, Ruby, etc.

                  Read more: Top Technologies Used to Develop Mobile Apps

                  mobile app

                  Leading mobile application development companies like Fingent help you choose the right combination of programming languages and SDKs for developing your mobile apps.

                  Mobile Application Development Process

                  Even with all the evidence pointing in favor of developing an app, it is important to thoroughly run through the mobile application development process. This will help you understand how your application will fit in with your goals and your market niche. Choose a path that will give shape to your vision.

                  Here is an overview of the mobile app development lifecycle:

                  • Research: All apps begin with an idea. However, it can be successful only when that idea benefits the customer. Ensure that your analysis includes the demographics, motivations, and behavior patterns of your buyers.
                  • Wireframing: Drawing a detailed sketch of the envisioned product will help you uncover usability issues. After sketching, wireframing will help refine your idea and organize all components.
                  • Assess technical feasibility: Asking questions, brainstorming ideas, and reviewing the status will help your team decide the initial functionality’s feasibility.
                  • Prototype: This step will help you see if you are moving in the right direction. It will also allow different stakeholders to have a first look at your app and validate the information you have gathered.
                  • Design: Create multiple variations of the screen. The clear visual direction will help you visualize the final product.
                  • Develop: This is the core phase of the app development process, where you actually develop the mobile app.
                  • Testing: The app is delivered to users to test the user experience. Their feedback and opinions will help you add what your app lacks from their point of view.
                  • Launch: Publish your app to the app store. However, plan regular maintenance to fix bugs and enhance user experience.

                  mobile application development

                  Having understood the lifecycle of mobile app development, it is vital to learn how ‘front-end’ and ‘back-end’ fit into mobile application development.

                  Mobile Application Front-end and Back-end

                  Mobile application front-end and back-end services are two core components of the mobile application.

                  The mobile front-end (client-side rendering) is the visual and interactive part of the user’s application. In contrast, the back-end (server-side rendering) delivers high-quality mobile applications that delight and retain users. The mobile app’s back-end stores, secures, and processes the data.

                  Some of the key front-end jobs include web designing, UI designing, UX designing, and front-end development. Back-end developers create the services to process the business logic and access the database, cloud services, and file servers to render the app on the server-side.

                  For applications where there is no interaction with a server, the role of the back-end and front-end developers can be performed by one person. For applications that require internet connection and interaction with a server, you will need two separate developers for each component.

                  Read more: Everything a CEO Needs to Know About Software Development Outsourcing

                  software development outsourcing

                  End-to-end Mobile App Testing

                  To stay on top of the competition in the mobile application market, you must test your application before starting the actual sprint. Here are nine steps to ensure the success of your mobile application:

                  • A developer must outline the list of all the cases and create a test plan.
                  • Decide whether the test will be manual or automated.
                  • Define test cases for different functionalities.
                  • Begin with exploratory manual testing as it does not require the initial investment.
                  • After detecting the patterns of outcomes and the frequency, consider automating the predictable ones.
                  • Start the sprint with usability and beta testing.
                  • Access the performance of the entire system.
                  • Conduct security and compliance tests to deal with exceptions and unpredictable situations.
                  • Launch the application to the app store and fix any issues.

                  These steps of mobile application testing ensure the efficient and enjoyable performance of the entire system.

                  Read more: Mobile app development: 4 tips to consider 

                  Mobile app development

                  The Cost to Develop a Mobile App

                  Ballparking the cost of mobile app development is anything but straightforward. Partly, it depends on your choice to develop it in-house or to hire an app development agency. Building an in-house team will incur additional costs such as office space, hardware, and software requirements.

                  On the other hand, if you choose to hire a mobile app development agency, you can enjoy a cost-efficacy and competitive advantage. These include the agency’s location, experience, and size. It also consists of the complexity of your app and back-end scalability.

                  Read more: Are you planning to develop a mobile application for your business? Then explore our template and share your requirements with us. We will get back to you with a ballpark estimate.

                  Five Reasons Why Mobile Apps Fail and How to Prevent The Let-down

                  Though mobile application development technologies advance year over year, the failure of mobile applications has been a concern for entrepreneurs. However, only ill-planned and ill-executed apps are set to fail.

                  It is critical to identify the pitfall areas and turn them into positives. Here are a few reasons that can lead to poor mobile applications. You will also find a few tips that help you to avoid mobile application failure.

                  1. Lack of market research

                  A tiny mistake in mobile app adoption can quickly turn into a major disaster. If your app does not address your target market needs, then it will not get downloaded. Even if it is downloaded, it may not be used after the first try. A great dream can thus quickly turn into a nightmare that leads to disappointment.

                  What can you do?

                  First, do not rush into creating a mobile app. Instead, begin your mobile app development by conducting detailed user study /market research. For your research to be effective, ask yourself, ‘which solution will my app provide that my target audience needs?’

                  To answer that question, you must define your target audience and investigate further about them. Understanding your market and your specific users will help you create an app tailored to what they actually need.

                  Second, know your competition. Do a competitor analysis to improve your mobile strategy. Doing so will help connect your idea with your target audience.

                  2. Lack of robust mobile app strategy

                  Without a well-designed strategy, your app will fail. This is especially true if you are new to the industry. A poor move at the strategy level is one of the key reasons for mobile app failure.

                  What can you do?

                  Every successful mobile app development is a result of a great strategy. It is a creative effort to incorporate consumers’ needs into an app that can accomplish a specific task quickly and effectively. Goal setting is an essential step. Here are some questions you can ask yourself:

                  • What will be my mobile app’s selling point?
                  • What features should I incorporate?
                  • What benefits will my app offer the user?

                  Such clearly defined goals will help you quickly map out your strategy.

                  3. Lack of good design

                  Poor app design and development can lead to bad business because users will ditch your app in the first crucial 8 seconds if the design isn’t great. Substandard coding and improperly implemented technology will lead to epic failures.

                  What can you do?

                  Remember, great design can bring in happy customers. Unfortunately, skipping the testing process is often the reason why some apps fail. Smart mobile app developers take time to conduct several QA tests throughout the creation of your app. This will help you deliver an app that is bug-free and user-friendly.

                  4. Failure to execute the plan precisely

                  You may encounter some serious competition in your industry. Or your team may experience some conflicting priorities from some key members. Another possibility is that you may run out of cash.

                  What can you do?

                  • Your mobile app can succeed if you have an original idea to offer something appealing to your target audience
                  • Ensure to work with people whom you can trust. And cooperate with your mobile app development partner
                  • Have a conservative budget that is well planned and generously funded

                  Following these steps will ensure that you have the money to build and launch your app successfully.

                  5. Failure to market your app

                  After all the hard work, it might still fail if you do not market your app rigorously.

                  What can you do?

                  • Have a crystal-clear marketing message aimed at your target customers
                  • Focus on the solution
                  • Explain how your target user can benefit from it
                  • If possible, plan to offer discounts and other perks to attract users

                  Marketing your app clearly and effectively will ensure that your customers do not move on to your competition.

                  Tips for Building Successful Mobile Apps

                  Did you know that, on average, a user spends 20 minutes on a mobile app each day? Another incredible fact is, the app installs increased by 31% in 2021. Furthermore, it is expected to surge in the coming years. This means there is hope for your app. Read on to find out how to approach building a successful mobile app that achieves your business goals.

                  • Be Agile but know your limits:  Being agile and quickly reacting to the ever-changing needs of our customers leads to success, but it comes with a price. It is important to know when to be agile.
                  • Be alert to risks: Be enthusiastic and optimistic about your product but be realistic about the risks and problems. Identifying the risks early will help you react faster and more accurately.
                  • Build trust: Make your users feel unique and appreciated. Transparency and trust are the foundation for genuine interactions between the application and its users. To achieve this, you can create a trustworthy rating or review system and a functional service system.

                  Read More: Building a Business Mobile App in 2021? Here’s What You Need to Know

                  Mobile App

                  Develop Your Mobile Application with Fingent

                  The increasing adoption of remote work culture, online shopping, telemedicine, and e-learning has surged the demand for portable devices, particularly smartphones and tablets. This again has increased the need for mobile apps across all lines of business. According to App Annie’s forecast, the number of mobile app installs will reach 258 billion by 2022, an incredible 45% rise from 2019.

                  Fingent specializes in mobile app development, and our experts can help position your app for success right from idea to launch. In addition, leading B2B review firms like Clutch and Business of Apps have recognized our mobile app development expertise. Contact us to know more.

                  Stay up to date on what's new

                    About the Author

                    ...
                    Girish R

                    Girish R, Programmer for 17 yrs, Blogger at Techathlon.com, LifeHacker, DIYer. He loves to write about technology, Open source & gadgets. He currently leads the mobile app development team at Fingent.

                    Talk To Our Experts

                      Progressive Web Apps: New Cutting-Edge Trend in Web Development

                      Speed and convenience have become crucial in keeping online shoppers engaged. Progressive Web Apps development is a solution that allows the shopper to enjoy an app-like experience via a website (using web browsers). Users can install the PWA application from the browser window and access it just like a native app. In addition, progressive web apps improve the quality of your web applications, making them reliable, fast, and engaging.

                      Are you considering PWA for your business growth? Is it worth exploring this option? This blog will help you take a closer look at why Progressive Web Apps are turning to be the new cutting-edge trend in web development.

                      What is a Progressive Web App?

                      Frances Berriman and Alex Russel coined the buzzword “Progressive Web Apps” in 2015. To date, PWA has been a big player in this mobile-first world. Progressive Web Apps (PWA) have caused digital marketers to rethink how they design and deliver sites.

                      Progressive Web Apps can deliver a blazingly fast and slick app-like shopping experience to the end-user. It combines the best of two worlds: your website and the native application. It can be called a hybrid app as users can now browse your website on their mobile. Besides, PWA promises to solve two vital issues:

                      1. Performance and usability
                      2. Mobile-web conversion rates

                      Read more: Native Apps vs. Web Apps: Choosing the Best for Your Brand

                      Native vs web app

                      Business Benefits of Progressive Web Apps

                      Several companies that focused their efforts on PWAs instead of having a separate native app have experienced increased conversions. A best case in point is the world’s largest online B2B trading platform, Alibaba.com. Alibaba.com increased its conversion rate by 76% across browsers after upgrading its website to PWA.

                      Here’s how your business can benefit from PWA:

                      1. High-performance rate

                      Response time is crucial for audience engagement and better conversion rates. PWA responds quickly as the browser uses caching to save the elements of the layout that are repeated in the template. This improves the speed of downloads and reduces page load time. Subsequently, better performance leads to a better user experience, which in turn increases customer retention rates.

                      2. Ease of use across multiple devices

                      Progressive Web Apps are built with a responsive layout in mind for an improved user experience. A responsive design will fit into any size of the screen with ease. In other words, PWA will adjust the experience as per the device screen size. You can further improve the user experience with a PWA manifest file that controls the full-screen view.

                      3. Seamless browsing experience

                      A traditional website is virtually useless without a stable internet connection, but not a Progressive Web App. PWA can be easily viewed offline as service workers automatically cache important application features and information from the user’s last online access. This way, the user can access it without any network. Plus, you can add a brand logo, product descriptions, and few advanced features to your offline page.

                      This is an additional incentive for shoppers to choose businesses with a Progressive Web App over those that use native apps. Such a seamless browsing experience rewards you with better engagement rates and customer retention.

                      4. Resembles native-built applications

                      PWAs can be designed to look and behave like native apps, or they can be designed to let users know they are browsing the Progressive Web App. Regardless of the developer’s choice, it can contain a complete set of traditional app functionalities with database access. The best part is that you can seamlessly integrate the application into an existing website or an app.

                      Watch Video: Fingent can help you choose the right mobile app development approach by evaluating your requirements.

                      5. No installation is needed

                      Shoppers can download your app directly onto their devices. Once downloaded, it gets its own icon on the screen, just like a traditional mobile application. This will avoid the slow and complex installation process, improve user experience, and reduce user abandonment.

                      Here is another way it can benefit you: users can easily access the PWA via a URL. In other words, a user can easily share this link with a friend contributing to increased leads.

                      6. No manual updates are required

                      Native apps must be updated periodically through mobile internet or a WIFI connection. Such updates can consume large amounts of data, which may be costly for some users. Fortunately, Progressive Web App updates are performed “on-use,” much like how a website is updated.

                      7. Low development cost

                      Developing a mobile app can be a costly process, especially for small businesses and startups. Thankfully, PWA development is much cheaper than traditional app development but provides a better option for companies to generate a positive ROI.

                      Read more: Mobile app development: 4 tips to consider 

                      Mobile app development

                      8. Wide range of features

                      The most prominent feature of PWA is push notifications. Publishers and developers can use this feature to implement creative advertising solutions. As the push notifications appear on a shopper’s device screen, it is read more often than emails or updates on social media. This can lead to valuable brand awareness and promote products or services.

                      9. Improved app and data security

                      Security has been a concern for both users and developers. According to new standards of web design, all customer information must be moved to HTTPS. So it is highly convenient to launch Progressive Web App within a safe environment. Moreover, it builds customer confidence in the security of their personal information as they enter sensitive data into your PWA.

                      10. Low data and low storage

                      Data is costly in some developing nations. That is why it is a bonus that Progressive Web App consumes only a fraction of data usage compared to native apps. Moreover, it does not take up significant storage space on devices, so users are more inclined to use a lighter app on their smartphones. Also, it contributes to better performance.

                      Read more: Building a Business Mobile App in 2021? Here’s What You Need to Know 

                      Mobile App

                      Progress with Progressive Web Apps

                      Progressive Web Apps are the future of web-hosted apps as they can overcome the inherent limitations of web performance and insufficient or unavailable internet connections. Since PWAs can run on any modern platform, soon they will overtake truly native apps. Yes, PWAs have the potential to change the way the web works. However, Progressive Web Apps will not replace websites and mobile apps altogether. It is still in its infancy. To know which option is best for your business, have a chat with the technology experts at Fingent.

                      Stay up to date on what's new

                        About the Author

                        ...
                        Sreejith

                        I have been programming since 2000, and professionally since 2007. I currently lead the Open Source team at Fingent as we work on different technology stacks, ranging from the "boring"(read tried and trusted) to the bleeding edge. I like building, tinkering with and breaking things, not necessarily in that order.

                        Talk To Our Experts

                          Which Is The Right Technology Choice While Developing A Client Mobile App?

                          In this digital era where mobile applications are omnipresent for every single requirement, and with the wide adoption of smartphones, more than 5.6 million mobile-specific software applications are available for download via the marketplaces, Google’s Play store, Apple’s App store and Microsoft’s store. Knowledge of niche technology is crucial for an enhanced mobile app development capability. Businesses require robust and efficient mobile applications. For this, they prefer cross-platform mobile app development to leverage all essential features.

                          Industry’s Perception Of Cross-Platform Development

                          In 2012, Facebook had an issue with their cross-platform mobile application due to its unique complexity, scalability constraints and also not being able to meet user expectations. This made Facebook abandon their Hybrid-based cross-platform mobile application and take up Native cross-platform mobile application development, making the reputation of Hybrid mobile app development a debatable topic altogether.

                          When it comes to mobile app development frameworks, React Native and Flutter are those that compete with each other at the technological forefront, to prove their worth. React Native was introduced by Facebook and Flutter is Google’s new fledgling.  

                          Now, to gauge the current pros and cons of both, it is essential to deeply know the important features of the host of cross-platform mobile application development today – Flutter for hybrid application development and React Native for native. To know more about features based on critical factors, adoption, the popularity of these platforms, and other critical aspects, let’s get started!

                          Related Reading: Read along our Whitepaper to know how to choose the right mobile app development approach for your business. 

                          1. Programming Language Used

                          Flutter is a cross-platform framework used for mobile application development. It uses Dart language and is reactive, that is, it solves the problem of responding to incoming asynchronous data. It supports the ‘Hot Reload’ feature where your mobile application can be rerun that accelerates development. Visual Studio Code, Android Studio and IntelliJ Idea are current official supporters of Flutter.

                          React Native is no newbie in mobile application development and is considered as the king of cross-platform mobile application development. It is built on the React library and uses Javascript data flow is unidirectional and makes the components stateless by managing all incoming data at one single place. This javascript framework works on a single code base for iOS and Android applications. Airbnb, Instagram, and Facebook are key users.

                          Key Point: React Native adopts Javascript, which is easy to learn and adapt. On the other hand, since Dart has lesser adoption among the developer community, React Native is definitely the winner here.

                          2. Architecture

                          Flutter being a newbie makes everyone confused about implementing it for their mobile application development. With more than 1450 packages available on Flutter, it seems to pick up more momentum. The main architecture of Flutter is the Business Logic Component or BLoC. The Dart framework that is adopted by Flutter makes use of Skia C++ engine that includes all protocols, and contents.

                          React Native is no beginner and the main architecture patterns being Flux, by Facebook and Redux, the option most preferred by the user community.  

                          Key Point: React Native relies on Javascript bridge to connect with the native modules, whereas on the other hand, Flutter that uses the Dart framework, has most of its components in-built and so does not always require a bridge for communication with its native modules.

                          3. Development

                          Flutter has widgets as building blocks which are ready-to-use widgets, but since these are not adaptive in nature, the difficulty lies in the need to make its adaptation manual. These widgets propose a material design, prompting you with the need to make changes manually.

                          React Native, on the other hand, provides a library of web components for development. Development with React Native is pretty simple as it the create-react-native-package that needs to be installed has a provision for Expo Integration. This means that the code can be run on your device as simple as just having to scan a QR code that appears on the screen.

                          Key Point: React Native allows you to write code once and components will have to be loaded depending on the OS. So first the decision to be made is whether your requirement is for an app that has to look the same on both operating systems or take the advantage of individual features of each OS.

                          Related Reading: Check out the top technologies used for mobile app development.

                          4. Performance

                          Flutter, being fully compiled by the arm C/C++ library, Flutter has got a good performance though there are many factors involved.

                          React Native, on the other hand, is not compiled by C/C++. React Native performs much faster and better than other hybrid applications such as Cordova.

                          Key Point: The major difference is in how Flutter and React Native compile their code. Flutter can be considered less complex as it compiles Dart to C/C++ library, which tends to communicate faster by native code rather than having to bridge with Javascript. However, React Native is a more mature app development framework as it uses Javascript to handle Android, iOS and also web applications, making it a better choice especially for smaller mobile application development.  Though in React Native, developers face problems with hybrid app development, in case of native apps, seamless and reliable performance is offered.

                          5. Level Of Ease To Start Learning

                          The documentation of Flutter is pretty good and helpful, but it is difficult to start learning, which is pretty obvious if you are a beginner into development and Google tells you so when you ask it how to Learn Flutter.  

                          React Native, on the other hand, is much easier to pick up and is a piece of cake for developers, especially for those who have their hands on React or Javascript beforehand.

                          6. Clientele Support

                          Flutter clientele support is not as much as that is available for React Native. The team for Flutter is present at the rate of over 30k stars on Github, over 740 users of a Google Group, 4.5k users on subreddit and of course on Stack Overflow.

                          React Native, on the other hand, is backed by the huge community support of over 9000 users, 68k stars on Github, 14.5k users on subreddit and even has more third-party plug-ins and libraries than Flutter.

                          Related Reading: Can adding speaking and listening abilities to your mobile app pull in more customers?

                          Summary – Is React Native Superior To Flutter?

                          In a nutshell, React Native is more stable for mobile app development than Flutter as it showcases its page of apps that enjoy the support of a very large clientele and Flutter is still new in the technological forefront. Also, considering the aspect of a mobile application that interfaces with banks or large enterprises as such, Native stands in the front row.

                          Also, Security poses a critical factor as hybrid applications can access all features from the device’s hardware layer such as camera, GPS, microphone, etc.

                          Native applications are up-to-date in terms of platform changes, whereas hybrid apps have a sense of uncertainty. Also business would consider the resale value as a key factor as it is important that a potential buyer gets the feeling that the platform adopted for his mobile app is future-proof and will not require frequent re-coding.

                          As for all these reasons, React Native is considered a more viable option and is highly recommended for cross-platform mobile application development than Flutter. To know which mobile app development approach suits your business, get in touch with our tech experts today!

                          Stay up to date on what's new

                            About the Author

                            ...
                            Girish R

                            Girish R, Programmer for 17 yrs, Blogger at Techathlon.com, LifeHacker, DIYer. He loves to write about technology, Open source & gadgets. He currently leads the mobile app development team at Fingent.

                            Talk To Our Experts

                              This month we are covering how creating and fostering mobile-driven digital ecosystem help grow your customer base and provide services effectively. We will also be discussing how zero code platforms ease the pain of mobile app development. Lastly, we cover what happens when Machine Learning meets the business world.

                              Zero-Code Platforms Ease the Pain of Mobile App Development | Business.com

                              Enterprises find themselves plagued with issues like apps not performing as expected, apps scoring low on user experience and more. But with the benefits of zero-code being obvious to more and more businesses, more platforms are on its way to becoming mainstream.

                              Where Do You Fit in the Mobile-Core Digital Ecosystem?| Clutch

                              With the global proliferation of mobile users, enterprises must now focus on mobile-centric solutions. Such a rapid increase in global mobile usage points to a paradigm shift in the future of digital communications.

                              Mobile devices now act as the medium for facilitating all kinds of communications and services within an ecosystem. In addition, their improved connectivity options and versatility makes them ideal for all kinds of digital ecosystems.

                              When Machine Learning Meets the Business World| DZone

                              Let’s discover what happens when Machine Learning meets the business world. Take a look at how it will transform businesses as well as how it will minimize risks.

                              Stay up to date on what's new

                                About the Author

                                ...
                                Tijesh Babu

                                Tijesh has been working as an ERP Business Analyst since 2009 and is currently a part of Fingent's Project Management Office (PMO). With an experience of over 7 years, Tijesh is responsible for analyzing the needs of the business and its customers and providing solutions to business problems.

                                Talk To Our Experts

                                  iOS App Development: Grow Your Business With An iOS App

                                  With smartphones and tablets emerging as the device of choice for most people, apps are in a boom phase. Businesses are joining the bandwagon in a big way, rolling out apps that offer a world of convenience to their customers and employees alike. However, while doing so, they need to be wary of losing focus.

                                  Apps are not just another channel to execute the entire gamut of organizational functions. The most effective apps serve specific purposes, and in the process empower the business.

                                  Businesses also need to take a serious look at iOS application development, considering iOS apps have proven to be very engaging. An average iPhone user spends about 75% of her time on apps, probably owing to iOS applications being able to leverage the advanced features and functionality of Apple devices.

                                  iOS Application

                                  Here are some ways in which you can empower your business, using iOS application.

                                  Roll Out Customer-Facing Apps

                                  Customer facing iOS app is a good idea, considering Apple devices, such as the iPhone, has more than a 15% share of the total smartphone market. Such apps not only promote sales but help in engaging with customer better. Marketers may send out push notifications on key milestones, keep track of customer behavior, issue special offers when a customer is in the vicinity of a store, and do more. Customers may be given several self-service options, from keeping track of loyalty points to access of neutral product reviews, and more.Customer Facing iOS Apps

                                  Empower Internal Teams

                                  Imagine the world of convenience when the salesperson, on meeting with a potential or existing customer, pulls out the iPhone, opens an app that draws on data from the CRM, and gather all details about the customer, right from his purchase history to open inquiries, his preferred channels of communication, and so on. The salesperson also gets highly customized tools and relevant insights, such as market surveys, reports, and more. iOS apps facilitate similar empowerment across all functional area, be it accounts, HR, logistics, and other teams.Consumer Buying Behavior

                                  Forge Deep Relationship with the Ecosystem

                                  More and more businesses seek to develop apps that help the company forge deeper relationships with their ecosystem partners, such as suppliers, contractors, and others. An app that makes explicit real-time stock levels and issue alerts would prompt suppliers to make timely deliveries, and improve the efficiency of their business as well. Contractors could log into another intuitive iOS application to get a list of open projects, deadlines, billing, and more. Channel partners could also gain from first-hand access to a ton of resources, and all the information they require, without having to make follow-ups, or spend time seeking information.

                                  Facilitate the “Internal” Customer

                                  An iOS app could likewise benefit the “internal customer” of the enterprise. Employees could, for instance, use an internal employee app to make leave requests, access their payroll details, stay updated on everything from upcoming team meetings to office parties, and more. Such apps eliminate complicated and time-consuming paperwork, be it filing trip sheets, expense reports, or appraisal forms. With the bulk of information readily available at their fingertips, employees can focus wholeheartedly on their core tasks, improving their productivity manifold.

                                  Internal Customer

                                  Streamline Internal Processes

                                  Many enterprise apps streamline internal workings and deliver big productivity gains. Employees starting a task could hook up to an iOS application that guides them through the specific process flow, helping them complete the task without being bogged down by doing things the wrong way, or seeking instructions. The app could also facilitate electronic submissions of documents and bills associated with the task, and make sure the next in line gets a notification to process the same. The benefits are multifold and include reduced paperwork, better productivity, faster turnaround time, and cost-cutting. Still better, employees are empowered to do the task from anywhere, at any time.

                                  Promote “Smart” Work

                                  Apps can help employees work smarter instead of harder. A case in point: the average employee attends 62 meetings a month, wasting a whopping 31 hours in the process. A collaborative app that enables managers to set targets, notify team members of their targets and deadlines, allow team members to submit their results, and do more can eliminate a good chunk of such meetings, and save considerable time. Such app based internal communications is also a good way to overcome silos, a big stumbling block for the free flow of information.

                                  Work Smart

                                  Transform Organizational Processes

                                  Rolling out iOS applications could even eliminate certain traditional functions altogether. For instance, a training app that delivers instructional videos, handbooks, and other resources to the employee’s iPhone could completely eliminate the need for training sessions. The cost saved in terms of arranging training resources and the trainer’s time alone would repay the investment in the app many times over. Employees could also leverage such apps to unlock training and development opportunities not available before. The impact on employee performance and commitment are worth its weight in gold.

                                  All the possibilities come to pass only when the app development is done right. iOS developers would do well to customize enterprise apps by giving it a distinct look and feel that resonate the brand image, offer appropriate options such as choice of languages, flexibility to enable or disable certain features, location mapping and more. The ability to customize the app and the presence of value-added features make the employee feel more connected and enhance the worth of the app.

                                  Development of iOS apps is a far more straightforward process, compared to developing Android apps, as Apple provides standardized SDKs, APIs, and IDE needed for the application development. However, Apple’s app store discards apps that do not meet its guidelines, and as such iOS app development requires a much more concentrated and focused effort. A partnership with a reputable company to develop the iOS application helps pass the iTunes test and ensure the effort invested in the app development process does not go waste.

                                  Stay up to date on what's new

                                    About the Author

                                    ...
                                    Girish R

                                    Girish R, Programmer for 17 yrs, Blogger at Techathlon.com, LifeHacker, DIYer. He loves to write about technology, Open source & gadgets. He currently leads the mobile app development team at Fingent.

                                    Talk To Our Experts

                                      Write once, run anywhere – the alluring catchphrase of Java still seems relevant. Since Sun Microsystems unveiled Java, it has remained the most popular programming language in use. Object-oriented and class-based, Java stood its ground even when the development space became saturated with a plethora of new languages. However, with time, programming languages do get phased out once newer and better platforms take over.

                                      And then came Kotlin. The search for a tenable Java alternative reached fruition with Kotlin, a statically-typed programming language running on the Java Virtual Machine (JVM). Essentially, Kotlin stripped Java of its complexities and came up with a refined alternative that is as versatile as its predecessor.

                                      The Czech software company JetBrains unveiled Project Kotlin in 2011 with the objective of coming up with a better alternative to Java. They looked to Scala, another Java alternative with support for functional programming, but were taken aback by its slow compilation times.

                                      Kotlin Goes Public

                                      In 2016, JetBrains launched Kotlin v1.0, its official stable release to the public. Kotlin immediately gained traction among the Android development community. They lauded its refined framework and faster compilation times, complete with added tool support, as a significant advantage over Java. Things gained momentum when Google announced Kotlin as a first class language for developing Android apps at the I/O 2017.

                                      What followed was an outburst of mainstream apps all written fully or partially with Kotlin. Kotlin had everything that developers couldn’t find in Java or any of its alternatives like, JRuby or Groovy. It is concise and 100 percent interoperable with Java. Added to that, Kotlin came with extensive compatibility with Android Studio in which IntelliJ IDEA, JetBrains’ own Java IDE serve as the backbone.

                                      With interest in Kotlin skyrocketing, global adoption rates point to a widespread disruption.  From freelance developers to software development houses, the adoption of Kotlin has increased manyfold.  In the Stack Overflow Developer Survey Results of 2018, Kotlin is just behind Rust as the most loved programming languages. In the near future, Kotlin could become the de facto standard in Android development.

                                      Kotlin’s Development Philosophy Strikes a Balance

                                      Andrey Breslav, Kotlin’s lead language designer at JetBrains highlighted that the goal of Kotlin is to serve as a general-purpose language, which is concise, adaptable and fully interoperable with Java. By giving these extended set of functionalities, JetBrains intends to push the developer to migrate into Kotlin. Plain old Java has numerous flaws and the developers at JetBrains couldn’t conceive things as they wanted. For them, greater interoperability and productivity in the language is the need of the hour to quickly compile and execute code.

                                      When working with Kotlin, we could easily pinpoint its structural similarities with its parent language, Java. The brains behind Kotlin did not just want to create a new language, but one which is in all ways a “better language” than Java. Platforms like Scala, although they offered extensive feature list and functionality, failed when it comes to build times and tool support. Kotlin managed to tick all the right boxes and struck a balance on how an ideal Java alternative should be.

                                      Kotlin borrows some elements from Scala to bring out a more upgraded version. In fact, one could find that Kotlin does contain certain instances from other programming languages as well. Pascal, an early procedural and imperative programming language remained fairly influential in the development of Kotlin. Certain elements of it, like parameter lists and variable declarations with the data type following the name of the variable could be found in Kotlin too.

                                      Bringing Full-Scale Interoperability with Java

                                      What distinguishes Kotlin from other languages is its full interoperability with Java and the Android runtime. It is easier to call existing Java codes from Kotlin and Kotlin codes from Java. Developers could use all the Java frameworks to build highly responsive and feature-rich apps. Both the platforms, Kotlin and Java, identify each of their classes as their own, which enables seamless interchange and compatibility. This interoperability with Java could be demonstrated with a few lines of Java code as listed below:

                                      MainActivity.kt

                                      class MainActivity : AppCompatActivity() {
                                      
                                      override fun onCreate(savedInstanceState: Bundle?) {
                                      
                                          super.onCreate(savedInstanceState)
                                      
                                          setContentView(R.layout.activity_main)
                                      
                                          // accessing "getSum"  method from a java class
                                      
                                          val result = SumHelper.getSum(1, 2)
                                      
                                      }
                                      
                                      }
                                      
                                      

                                      SumHelper.java

                                      public class SumHelper
                                      {
                                      
                                      public static int getSum(int val1, int val2){
                                             return val1+val2;
                                      }
                                      }

                                      Fig 1. Kotlin – Java Interoperability

                                      This extensive interoperability of Kotlin with Java owes it to the fact that JetBrains worked on all the limitations of Java and sought to bring out something more refined. Together, the team worked on a new version that is different but still has Java as its backbone. Besides, Kotlin fully supports Java 6 and 7, the current versions used by Android developers.

                                      Java Lacks Key Elements that Current Developers Need

                                      Java has been around for more than two decades. Developers still continue to build great apps using its highly versatile and robust framework. Like every language, Java too has its limitations chiefly because it is old. Even though numerous updates were released over the years, they failed to address some essential problems associated with coding using Java.

                                      When it comes to Android development, Java lacks support for key elements like lambdas, streams, method references, etc. Null Pointer Exception continues to be a fundamental flaw of Java, particularly in the way it handles them. Null references in code often referred as the Billion Dollar Mistake is the key reason why several apps written in Java still undergo occasional crashes.

                                      Moreover, Java is verbose and takes a lot of code to get even a simple program up and running. The APIs involved in Java get rather complicated as the developer is forced to go through multiple steps, which take more time. Kotlin, on the other hand, requires lesser coding than Java by reducing both redundant and boilerplate code, making development a whole lot faster.

                                      A Class Declaration in Java

                                      public final class PersonJava {
                                      
                                      private final String name;
                                      
                                      private final int age;
                                      
                                      private final String email;
                                      
                                      private final long phone;
                                      
                                      public PersonJava(String name, int age, String email, long phone) {
                                      
                                      this.name = name;
                                      
                                      this.age = age;
                                      
                                      this.email = email;
                                      
                                      this.phone = phone;
                                      
                                      }
                                      
                                      public String getName() {
                                      return name;
                                      
                                      }
                                      
                                      public int getAge() {
                                      return age;
                                      
                                      }
                                      
                                      public String getEmail() {
                                      return email;
                                      
                                      }
                                      
                                      public long getPhone() {
                                      return phone;
                                      
                                      }
                                      
                                      }
                                      
                                      

                                      In Kotlin

                                      data class PersonJava(val name: String, val age: Int, val email: String, val phone: Long)

                                      Fig 2. Side by Side Comparison of Kotlin and Java Code

                                      Lesser code means developers can write a program in lesser time and the code has greater readability combined with fewer chances of bugs or manual coding errors. Memory leaks are also a frequent problem with Java due to the way it implements anonymous inner classes and nested classes.

                                      Kotlin Edges out over Java in Conciseness

                                      With Google’s official endorsement, Kotlin has become the most commonly used language for Android development. The simplicity and robustness of Kotlin means both proficient and novice developers can write and debug applications with ease. Generally, Kotlin requires fewer steps or ceremonies when writing code, which simplifies the process altogether. Compared to Java, Kotlin has:

                                      • More concise class declarations because of primary constructors and properties
                                      • Robust type interface eliminates the need for repeating the same types again
                                      • Function parameters with default values mostly do away with delegating overloads
                                      • Availability of top-level functions substitute static utility classes

                                      Being more concise than Java, Kotlin edges it out when it comes to ease of coding. It takes a redefined approach to programming to untangle several complicated workflows that developers face when using Java.

                                      Meanwhile, Kotlin’s less verbose coding decreases the time taken to code and enhances the readability while also reducing the chances for any errors or bugs. Writing lesser code means developers can reduce the number of boilerplate codes while improving their productivity and avoiding tediousness.

                                      Get Started with Android Development using Kotlin
                                      With in-depth and hands-on expertise in Android development, Fingent’s dedicated team has helped enterprise organizations develop android applications using Kotlin’s extensive features.  Talk to our experts today!      Get A Free Quote! 

                                      Kotlin is Nothing but an Improvised Version of Java

                                      A notable benefit of Kotlin over Java is that it does not sway from being completely independent of the latter. In fact, Kotlin is an improvised form of Java, with all its limitations sorted out. Kotlin still relies on Java libraries but refines them all together to improve their functionality.

                                      In the existing Java ecosystem, Kotlin manages to integrate each of its elements like the Java libraries, APIs and frameworks. In fact, Kotlin incorporates Java’s procedural and functional programming aspect at the right balance. Besides, its lightweight framework combined with modern features make it a refined version of Java that is in every way better than the original.

                                      Android Development Gets Swift and Efficient with Kotlin

                                      Kotlin aims at being pragmatic and productive at the same time all the while serving itself as a general purpose language fully compatible with Java. Owing to its compactness, Kotlin has proved itself a workhorse among the Android development community. It steers clear of all the limitations of Java with its full interoperability with the existing ecosystems of libraries and code. Here are a few reasons why Kotlin remains the ideal platform for Android development currently.

                                      Developer Friendly:

                                      Novice developers can easily learn and adapt Kotlin owing to its simplicity. It takes less time to learn to code with Kotlin due to its uncomplicated learning curve. Developers already proficient in Java would appreciate the familiarity of its coding process and streamlined approach to programming. Meanwhile, the availability of existing Java libraries, frameworks and lesser coding, amps up the speed of coding, allowing developers to conceive applications faster than before.

                                      Excellent IDE Support:

                                      IntelliJ IDEA, JetBrains’ own platform serves as the base for Android Studio and thus offers extensive IDE support to Kotlin allowing developers to seamlessly build apps. This ready integration with the IntelliJ IDEA framework enables access to its wide range of productivity tools. Configuring Kotlin plugin could be undertaken within minutes in Android Studio. Besides, every single process of coding in Kotlin from writing, navigation, debugging and unit testing happens effortlessly with the improved support offered through the IDE.

                                      Enhanced Versatility:

                                      Kotlin was designed to address some of the fundamental flaws in Java and it did well. Integrated into its framework is a built-in null checking feature that helps avoid frequent errors. Kotlin’s compiler also includes a feature that automatically corrects mistakes in the code simultaneously while it is being written in the console. These rich features negate several issues in Android development giving developers a clean and versatile platform to work with. Besides, it allows developers to streamline the production process through its features like search and auto-completion of code.

                                      Open source:

                                      JetBrains announced open source status under Apache 2 for Kotlin in 2012. The Java to Kotlin converter tool can seamlessly convert an existing Java project into Kotlin to save on time and work. Besides, it is completely free to use for any developer wishing to expand their skill set or get acquainted with its refined framework.

                                      Summing Up

                                      Every new language introduced into programming has the potential to disrupt it. Developers, when faced with limitations while working on their existing language readily adopt a new language that mitigates these issues. And Kotlin proved to be just that with Java. Its swiftness and concise nature proved instrumental in its widespread adoption among the Android development community.

                                      For them, Kotlin seemed a better Java and its great interoperable support combined with expressive nature meant they could code just like they did with Java but in a fast and efficient manner. That does not mean that it will completely phase out the former. Java will still be around as a versatile language for years.

                                      In times to come, newer versions of Kotlin gets released, which would be more developer friendly and complete with added features and support. More apps will utilize Kotlin to develop Android apps and there will come a point where it will ultimately substitute Java. Moreover, the steep adoption rates signal an increasing prominence of Kotlin for Android development in the near future.

                                      How to Kotlin [Source : Google I/O ’18]

                                      Stay up to date on what's new

                                        About the Author

                                        ...
                                        Girish R

                                        Girish R, Programmer for 17 yrs, Blogger at Techathlon.com, LifeHacker, DIYer. He loves to write about technology, Open source & gadgets. He currently leads the mobile app development team at Fingent.

                                        Talk To Our Experts

                                          ×