Major Challenges of Big Data in The Real Estate Industry

The Impact, Effects, and Applications of Big Data in the Real Estate Sector

“Data is the oil of the 21st century.” The question is, how can we process and integrate it into the current business processes to reap more profits? Every business today focuses on taking their traditional business operation and applying digitalization to it to produce something that customers are willing to pay for. When applied to the real estate sector, customers see tremendous returns in terms of efficiency, sales, ROI, and customer satisfaction.

Having said that, big data is the primary component of the current evolutionary process that real estate firms must harness. The infographic deals with the effects, impact, and applications of big data in the real estate sector, offering tremendous potential which has not yet been properly exploited. The results are based on the findings of a survey comprising nearly 468 real estate companies from in and around Europe.

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