Re-Imagining Customer Experience in Retail Industry

customer experience

CX Solution to Improve Retail Growth Nurturing communities and building loyalties is now more critical than ever for all retail brands. With instant access to the latest trends and technologies, customers demand better experiences in their interactions with retail brands across all touchpoints. Hence, Customer experience (CX) has become the most important facet of the …

Using Predictive Analytics For Individualization in Retail

Predictive Analytics has put a strong footing in the retail sector where companies are able to understand what their customers want, what products are in demand and are able to allocate their resources optimally. Going a step further, this very analytics is beneficial for targeted marketing to an individual level. Yes, individualization via predictive analytics …