The goal was to develop Kogland as an e-commerce platform with an extensive range of B2B functionalities. Fingent helped develop the platform using Magento, a leading open-source e-commerce development technology.
Challenges
Non-digital channels of medical equipment procurement increased cost per acquisition. Coordination between device/ drug manufacturers and dealers was error-prone, time-consuming, and inefficient.
Result
Kogland’s B2B e-commerce marketplace makes healthcare procurement fast and easy. The platform helps attain standardization in pricing, alleviate the involvement of middlemen, and streamline procurement for healthcare organizations.
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